Branch Vice President
DuraServ · Lakeland, TN · Today
FinanceFull-time
About the role
DuraServ's Branch Vice President role is a player/coach position designed for proven sales leaders who want to continue closing deals while developing a sales and service team. The role splits responsibilities as follows:
- 75% — The Player: Personally manage and grow an assigned book of business, including building new client relationships with facility managers, GCs, builders, and commercial operators across your territory; developing competitive sales strategies using market data, prospect intelligence, and customer interaction history; and serving as the visible face of DuraServ in your market from cold call to contract.
- 20% — The Coach: Lead, develop, and retain a dedicated branch sales team by recruiting hunters, building a winning culture, and addressing non-performers; coach reps on the full sales cycle (cold calling, discovery, proposal, negotiation, and close); execute sales programs that push your team to their potential and align with company growth objectives; and own P&L accountability for the branch, including forecasting, budget management, and bottom-line performance.
- 5% — Operational Oversight: Coordinate service team activity alongside operations leadership in a dual reporting structure.
Who We're Looking For
- A top sales professional with a proven sales record who has built books, broken ceilings, and closed deals others walked away from.
- Natural leadership instincts and a hunter mentality—cold calling, prospecting, and territory development are still core to your daily work.
- Grit and resilience—you treat adversity as a competitive advantage and setbacks as data, not excuses.
- Excellent communication skills—with clients, in the boardroom, and on the floor with your team.
- A problem-solver's mindset—you identify root causes and build practical solutions quickly.
- Bachelor's degree preferred, or equivalent education and experience—a proven track record in sales matters more than a specific number of years.
- Dock or door industry experience is a plus, not a prerequisite—we care more about your sales DNA than your product history.
- Valid driver's license and clean driving record required.
What's In It For You
- Base salary + uncapped commission—your income scales directly with the territory you build.
- Full benefits package: medical, dental, vision, supplemental insurance plans, and 401K with company match.
- Company-provided life insurance, short-term and long-term disability.
- My Personal Health Assistant program.
- Continuous training, professional development, and a clear path to regional leadership for top performers.
- National infrastructure with local ownership—you run the branch, not a playbook.
- Employee discount programs through DuraServ's corporate partnerships.
About DuraServ
DuraServ is a national leader in commercial dock and door solutions, operating across the U.S. and Canada since 2001. Our culture is built on taking great care of every customer, treating employees with respect, and being first and best in every market we serve. We hire performers—and we build careers.