Branch Sales Manager

About the role

As the Branch Sales Manager, you will be responsible for leading efforts to meet or exceed company goals for profitable sales growth within a specified territory. This is a working, in-field role with a base salary of $45k plus commission. You must be able to train to a step-driven sales process and conduct in-field ride-alongs.

Responsibilities

• Attain branch sales goals through consistent training, coaching, and process enforcement
• Champion the sales process across the market, ensuring all reps follow best practices
• Conduct a minimum of 200 ride-alongs annually, split evenly between manager-led demonstrations and rep-led observations with coaching
• Deliver timely field evaluation reports (within 24 hours) to Design Consultants and leaders
• Hire, train, and onboard new Design Consultants to build a strong sales force
• Review job costings to ensure quotes include proper discounts and profit margins
• Investigate lost sales opportunities and competitor practices to inform strategy
• Assist RMs or RSMs with sales meetings, recap reviews, and follow-up practices
• Prepare individual and branch action plans to improve sales performance
• Provide timely and candid feedback to management regarding branch and individual sales performance
• Support sales lead distribution and event/show scheduling to ensure appropriate coverage
• Participate in recruiting, hiring, performance appraisals, and disciplinary actions for sales staff
• Collaborate with the Director of Branch Sales, Regional Managers, Regional Sales Manager, and VP of Branch Operations to prioritize time allocation across the market

Requirements

• Minimum 10 years of in-home residential sales experience
• Proven ability to coach, train, and develop sales professionals
• Consultative selling skills and ability to model behaviors in the home
• Strong oral and written communication skills
• Ability to apply market intelligence to sales strategy
• Proficiency in technology and analysis tools (Excel, Outlook, CRM, databases)
• Executive presence with ability to influence senior decision-makers

Performance Expectations

• Conduct a minimum of 200 ride-alongs annually (average of 8 per week over 35 weeks)
• Ensure 50% of ride-alongs are manager-led demonstrations, 50% rep-led with coaching
• Provide same-day or next-morning feedback and coaching forms to reps and leadership
• Improve sales performance through direct observation and coaching, with measurable lift in close rates, yield, and self-gen activity
• Support regional sales growth of 15% year-over-year
• Ensure sales teams consistently achieve company KPIs quote rate >90%, close rate, yield, and self-gen targets

Leadership Competencies

• Strategic Leadership: Aligns sales strategies with company objectives and anticipates market changes
• People Development: Coaches, mentors, and trains sales professionals through active participation
• Customer Focus: Models consultative, customer-first selling behaviors in the field and reinforces customer satisfaction
• Accountability & Results Orientation: Holds self and others accountable for activity, process, and results
• Process Discipline & Continuous Improvement: Champions consistent adherence to the company sales process and identifies deficiencies
• Communication & Influence: Communicates effectively and transparently with reps and leadership and builds trust through clarity, fairness, and consistency