B2B Social Media Specialist

Robert Half's marketing & creative client is seeking a B2B Social Media Specialist for a 6–9+ month contract in Boston. This is a hybrid role requiring onsite work 3 days per week, 40 hours per week.

About the role

This position focuses on developing content that builds brand awareness, supports executive thought leadership, and engages audiences across corporate social channels. It is ideal for a communications-minded, detail-oriented professional with experience supporting B2B brands in technology, SaaS, engineering, professional services, or related industries.

Responsibilities

• Manage social media content and engagement across all social channels
• Create and publish content that supports brand awareness and thought leadership
• Adapt articles, reports, videos, and announcements into social-first content
• Translate complex business and technology topics into engaging social media content
• Support executive thought leadership and employee advocacy initiatives
• Manage content calendars, publishing schedules, and approval workflows
• Partner with communications, marketing, and stakeholders on content development
• Support social media coverage for campaigns, events, and corporate initiatives
• Monitor channel performance and engagement metrics
• Ensure content aligns with brand guidelines and governance standards

Requirements

• Degree in marketing, communications, or related field
• 3+ years of B2B social media, corporate communications, or content marketing experience
• Prior experience in technology, SaaS, industrial, engineering, or professional services industries preferred
• Strong writing and content creation skills
• Strong understanding of LinkedIn, Facebook, X, Instagram, and B2B social media best practices
• Ability to translate technical or industry-specific topics into audience-friendly content
• Experience managing corporate social channels and editorial calendars through Sprinklr, Hootsuite, or similar platforms
• Strong project management and stakeholder communication skills
• Ability to manage multiple priorities in a fast-paced environment
• Self-starter and detail-oriented

Preferred Skills

• Experience with executive communications and thought leadership programs
• Knowledge of Adobe Creative Suite, Canva, Premiere Pro, or CapCut
• Familiarity with social listening and engagement best practices
• Experience supporting corporate reputation or integrated communications initiatives
• Familiarity with Reddit

Benefits

• Medical, vision, dental, and life and disability insurance
• Eligibility to enroll in the company 401(k) plan

Schedule

• Hybrid role (3 days onsite per week)
• 40 hours per week
• 6–9+ month contract