AVP, Thought Leadership

Role Responsibilities

• Planning and developing a content calendar (for articles/presentations/podcasts/etc) in concert with Business Unit leaders, the firm’s thought leadership sponsor and enterprise wide Thought Leadership and Marketing teams
• Leading a team of writers/podcast editors and other content developers to ensure the development of high-quality content reflecting the firm’s expertise
• Editing and writing articles/reports/podcasts/presentations, using the appropriate structure, voice, and level of detail for the chosen topic and format
• As needed, coordinating with outside publications (for example, trade magazine editors)
• Working with Thought Leadership and Marketing teams on any repurposing of the content—for example, for webinars or presentations
• Managing content review and revision
• Identifying and securing talent in concert with Business Unit leads
• Working with talent agencies and Business Unit leads to secure speakers
• Managing the development of keynote and panel content
• Collaborating with Marketing colleagues on the promotion and planning of the conference
• Providing overarching content development, collateral review and messaging support for BU president in concert with Communications colleagues
• Developing up to four blogs a year reflecting the BU president’s POV on key issues of interest to clients
• Providing content support for speaking engagements in concert with Executive & Strategic Communications team

Requirements

• At least 10-15 years of experience in progressively ascending leadership roles in healthcare publishing, including journalism, thought leadership for consultancies/other businesses, and research entities
• Bachelor’s degree in journalism, English, or communications is preferred
• Master’s Degree is preferred but not required
• Exceptional writing and editing skills
• Strong interviewing and research synthesis capabilities
• Experience collaborating with communications/PR teams
• Experience working with business/organizational leadership to develop content strategies and deliverables
• Able to translate complex topics into accessible narratives
• Excellent organizational and multi-tasking abilities

Pay

Estimated Hiring Range: $156,500.00 to $290,100.00

Schedule

Not specified