Automotive Sales Consultant- Serra Traverse City
Serra Gaylord & Kalkaska · Traverse City, MI · 10 mo ago
On-siteBusiness DevelopmentFull-time
Automatic Updates
- Sells/leases new- and used-vehicles at dealership gross profit, volume, and customer satisfaction standards.
- Approaches, greets, and offers assistance or direction to any customer who enters the dealership showroom or sales lot.
- Writes complete sales orders and processes paperwork in accordance with dealership policies.
- Utilizes dealership sales controls and follow-up systems.
- Attends product and sales training courses as requested by the sales manager.
- Maintains an owner follow-up system that encourages repeat and referral business and contributes to customer satisfaction.
- Maintains a prospective of development systems.
- Conducts business in an ethical and professional manner.
- Satisfies the transportation needs of vehicle purchasers.
- Assists customers in selecting a vehicle by asking questions and listening carefully to their responses.
- Explains, in detail, product performance, application, and benefits to prospective customers.
- Describes all optional equipment available for customer purchase.
- Offers test drives to all prospects.
- Fulfills dealership procedure to obtain proper identification from customer prior to test drive.
- Exhibits a high level of commitment to customer satisfaction.
- Knows and understands the federal, state, and local laws which govern retail automobile sales.
- Establishes personal income goals that are consistent with dealership standards of productivity and devises a strategy to meet those goals.
- Keeps abreast of new products, features, accessories, etc., and their benefits to customers.
- Knows and understands equity and values and can explain depreciation to the customer.
- Ensures that the sales manager has an opportunity to meet each customer.
- Turns 100 percent of closed deals to finance and insurance manager, along with properly completed paperwork (insurance information, trade title, etc.).
- Prepares sold vehicles for customer delivery prior to customer arrival.
- Cleans each sold vehicle with the Appearance Team prior to customer arrival.
- Delivers vehicles to customers, ensuring that the customer understands the vehicle's operating features, warranty, and paperwork.
- Introduces customers to service department personnel to emphasize to them the quality and efficiency of service repairs and maintenance available in the dealership's service department.
- Schedules first service appointment.
- Follows up on all post-delivery items, tag/title work, "we-owes", and special requests to be sure that all customer expectations are met.
- Reviews and analyzes actions at the end of each day, week, month, and year to determine how to better utilize time and plans more effectively.
- Attends sales meetings.
- Maintains a clean vehicle display area.
- Performs all other duties deemed essential to selling and marketing new and used vehicles.
- Captures meeting between customer and F&I manager.
- Describes optional equipment available for customer purchase.
- Maintains professional appearance and clean work area.
Qualifications
- Excellent customer service, interpersonal, and communication skills.
- Strong listening, observational, organizational, and time management skills.
- The ability to motivate and build rapport with people.
- The ability to work autonomously and manage your own caseload.
- An empathetic, non-judgmental and ethical approach.
- Valid driver's license.
- Professional, well-groomed personal appearance.
- The ability to multitask.