Jobs · Business Development · Pennsylvania

Automotive Digital Brand and Sales Strategist

Buchanan Auto Stores · Waynesboro, PA · 6 mo ago
Business Development$40k–$70k/yrFull-time

Key Responsibilities

  • Build strong relationships with customers by understanding their needs and providing tailored solutions.
  • Guide customers through the sales process, from initial consultation to final purchase.
  • Stay informed about the latest vehicle models, features, and promotions to provide expert advice.
  • Develop and execute a personalized social media strategy to build your brand as an automotive expert.
  • Create engaging content, such as videos, posts, and live streams, to showcase vehicles, share industry insights, and connect with your audience.
  • Actively engage with followers by responding to comments, messages, and inquiries in a timely and professional manner.
  • Monitor social media analytics to refine strategies and grow your digital presence.
  • Work closely with the marketing team to align personal branding efforts with dealership goals.
  • Stay current with trends in digital marketing, automotive technology, and social media platforms.
  • Share best practices and innovative ideas to enhance the team’s overall digital and sales strategies.

Qualifications

  • Proven experience in automotive sales or a related customer-facing role.
  • Strong understanding of social media platforms (e.g., Facebook, Instagram, TikTok, YouTube, LinkedIn) and content creation.
  • Excellent communication, interpersonal, and storytelling skills.
  • Tech-savvy with the ability to quickly learn dealership CRM tools and digital platforms.
  • Highly self-motivated, goal-oriented, and creative.
  • A valid driver’s license and clean driving record.

What We Offer

  • Competitive base salary plus performance-based commission, up to $40,000 - $70,000 a year
  • Comprehensive training in sales and digital branding strategies.
  • Access to state-of-the-art tools and resources for content creation.
  • A supportive team environment that encourages creativity and innovation.
  • Career growth opportunities in both sales and digital marketing.

Why Join Us

We’re not just selling cars; we’re transforming how customers experience the automotive world. As an Automotive Digital Strategist, you’ll have the opportunity to make an impact by building meaningful relationships with your customers and creating a dynamic personal brand that sets you apart.

Similar jobs

Automotive Sales Leader

Delray Buick GMCDelray Beach, FL· 1 mo ago
Business Development$150k–$250k/yrapply on careers.hireology.com