Audience Engagement Manager - Legal News

About the role

This is a hybrid role based in New York City. Team members are expected to work in their local office three days per week.

Responsibilities

• Analyze article and newsletter performance across platforms to understand what resonates with readers.
• Translate complex data into concise insights that support editorial decision-making.
• Help shape editorial strategies to maximize audience impact.
• Track audience behavior by product, region, channel, and topic to uncover growth opportunities.
• Identify high-performing formats, topics, and tones, and share insights.
• Write clear, jargon-free performance reports that explain why certain content succeeds.
• Design, run, and interpret A/B headline tests.
• Collaborate with product, marketing, and editorial teams on content promotion strategies.
• Help build trust and understanding of engagement metrics across the newsroom.

Requirements

• Be a curious, analytical person who thrives in a fast-paced environment.
• Experience in audience development, digital marketing, or content analytics.
• Experience in a newsroom, media, or editorial analytics environment highly preferred.
• Familiarity with analytics tools such as Google Analytics, Adobe Analytics, Parse.ly, Chartbeat.
• Ability to identify patterns in data and communicate insights in plain, accessible language.
• Experience with A/B testing and interpreting results preferred.
• Awareness of legal-industry audience preferences and sensitivities.
• Exceptional analytical skills and excellent written communication.
• Solid collaboration skills.

Qualifications

LexisNexis Legal & Professional, which serves customers in more than 150 countries with 11,800 employees worldwide, is part of RELX, a global provider of information-based analytics and decision tools for professional and business customers. Our company has been a long-time leader in deploying AI and advanced technologies to the legal market to improve productivity and transform the overall business and practice of law, deploying ethical and powerful generative AI solutions with a flexible, multi-model approach that prioritizes using the best model from today’s top model creators for each individual legal use case.

Skills

Be a curious, analytical person who thrives in a fast-paced environment.

Experience in audience development, digital marketing, or content analytics.

Familiarity with analytics tools such as Google Analytics, Adobe Analytics, Parse.ly, Chartbeat.

Ability to identify patterns in data and communicate insights in plain, accessible language.

Experience with A/B testing and interpreting results preferred.

Awareness of legal-industry audience preferences and sensitivities.

Exceptional analytical skills and excellent written communication.

Solid collaboration skills.

Benefits

With numerous wellbeing initiatives, shared parental leave, study assistance and sabbaticals, we will help you meet your immediate responsibilities and your long-term goals.

Pay

$114,300 - $125,000. Annual Base Pay Range: New York, NY