Audience Engagement Manager

About the Team

LexisNexis Legal & Professional, part of RELX, serves customers globally with over 11,800 employees. The company pioneers the use of AI and advanced technologies in the legal market, offering ethical and powerful generative AI solutions tailored to various legal use cases.

About the Role

This is a hybrid role based in New York City or Washington, DC. Team members work in their local office three days per week.

Responsibilities

• Analyze article and newsletter performance across platforms to understand reader preferences.
• Translate complex data into concise insights supporting editorial decisions.
• Help shape editorial strategies to maximize audience impact.
• Track audience behavior by product, region, channel, and topic to identify growth opportunities.
• Identify high-performing formats, topics, and tones, and share insights.
• Write clear, jargon-free performance reports explaining why certain content succeeds.
• Design, run, and interpret A/B headline tests.
• Collaborate with product, marketing, and editorial teams on content promotion strategies.
• Build trust and understanding of engagement metrics across the newsroom.

Requirements

• A curious, analytical person with experience in audience development, digital marketing, or content analytics.
• Familiarity with analytics tools such as Google Analytics, Adobe Analytics, Parse.ly, Chartbeat.
• Ability to identify patterns in data and communicate insights clearly.
• Experience with A/B testing and interpreting results.
• Awareness of legal-industry audience preferences and sensitivities.
• Exceptional analytical skills and excellent written communication.
• Solid collaboration skills.

Work in a Way That Works for You

We promote a healthy work/life balance and offer various benefits including wellbeing initiatives, shared parental leave, study assistance, and sabbaticals.

About the Business

LexisNexis Legal & Professional provides legal, regulatory, and business information and analytics to help customers increase productivity, improve decision-making, achieve better outcomes, and advance the rule of law worldwide. The company was one of the first to bring legal and business information online with its Lexis and Nexis services.

Pay and Benefits

Base Pay Range: New York, NY $114,300 - $190,500. U.S. National Base Pay Range: $95,300 - $158,800. Geographic differentials may apply in some locations to better reflect local market rates.

The job is eligible for an annual incentive bonus.

We offer country-specific benefits, including a range of wellness initiatives, shared parental leave, study assistance, and sabbaticals.