Associate Product Manager
Job Overview
We are seeking a curious, detail-oriented Associate Product Manager to join our team. This is a hybrid upstream and downstream role that offers broad exposure to product strategy and commercial execution. You will support market research, competitive analysis, and product positioning work while helping bring promotional programs to life. This is an excellent opportunity for someone early in their product management career to build foundational skills across the full product lifecycle, working closely with senior team members who will provide mentorship and guidance. Prior experience or coursework in wound care, life sciences, or medical devices is a plus but not required.
Essential Functions
Upstream Marketing Responsibilities
- Market Research Support: Assist in designing and executing primary and secondary research initiatives. Help synthesize survey data, interview notes, and secondary sources into clear summaries for senior team members.
- Voice of Customer (VOC) Support: Participate in VOC interviews and site visits alongside senior team members, helping capture and organize insights on clinical workflows and customer needs.
- Product Strategy Support: Support the Director and senior Product Managers in translating market insights into roadmap and positioning documents, including data gathering and initial drafts.
- Competitive Intelligence: Track competitor product launches, pricing, and public communications. Maintain competitive landscape trackers and flag notable developments to the team.
- KOL Relationship Support: Help coordinate KOL engagements, maintain contact records, and support logistics for advisory boards and evidence-generation projects.
- Cross-functional Collaboration: Support clinical, regulatory, and R&D partners with administrative and coordination tasks related to study design, case studies, and market need documentation.
Downstream Marketing Responsibilities
- Support Marketing Program Execution: Help execute marketing campaigns and promotional programs, including asset coordination, timeline tracking, and vendor communication.
- Sales Enablement Support: Assist in developing and updating field tools, training materials, and marketing briefs under the guidance of senior team members.
- Business Partner Engagement: Join check-ins with commercial partners to learn about field dynamics and help track and route feedback to the appropriate team members.
- Customer Relationship Development: Support relationship-building efforts with healthcare professionals through event coordination and follow-up communication.
Qualifications
Education
- Minimum Bachelor's degree in Marketing, Business, Engineering, or a related field
Experience
- 0 to 2 years of experience in a marketing, product, or related role; prior experience in medical device, biologics, or healthcare settings is a plus
- Strong written and verbal communication skills
- Solid organizational and time management skills, with the ability to prioritize tasks and meet deadlines
- Eagerness to learn and take direction while building independent judgment over time
- Creative thinking and problem-solving abilities
- Ability to work collaboratively in a fast-paced, cross-functional environment
- Proficiency in Microsoft Office Suite, particularly Excel and PowerPoint
Travel Requirements
Travel up to 15% of the time to participate in trade shows, team meetings, and training sessions as needed.