Jobs · Sales · Virginia

Associate Marketing Automation Manager

CARFAX · Centreville, VA · 1 wk ago
Sales$54k–$102k/yrFull-time

About the role

Join Team CARFAX as an Associate Marketing Automation Manager.

One last thing : Our four-day week continues in Summer 2026!

Responsibilities

  • Serve as the Subject Matter Expert (SME) for data management and database structure, ensuring the integrity of CARFAX consumer data across all platforms.
  • Manage the integration of consumer data across marketing and CDP platforms, acting as the primary technical point of contact for data flow.
  • Create and maintain comprehensive reporting on marketing efforts and KPIs, utilizing data to provide clear narratives on consumer behavior.
  • Establish and manage reporting alerts and monitoring processes to proactively identify data anomalies or performance shifts.
  • Produce regular data-focused presentations for peers and key stakeholders.

Requirements

  • Proven ability to act as a Subject Matter Expert (SME) for marketing databases and consumer data platforms (CDP).
  • Proficiency in data storytelling, with the ability to analyze complex data sets and build reports that provide clear business insights.
  • Previous experience with data management and visualization tools such as QuickSight, PowerBI, Tableau and Looker Studio.
  • Minimum 3 years of experience utilizing message automation tools (Iterable, SendGrid, Salesforce, etc.).
  • Minimum 3 years of experience working with marketing databases and consumer data platforms.
  • Minimum 1-2 years of experience with SQL for data extraction and analysis.
  • Experience working collaboratively with cross-functional teams to align data strategy with business goals.
  • Familiarity with consumer data protection laws.
  • Strong attention to detail and ability to multitask successfully.
  • Intellectually curious with an aptitude for learning and trying new things.
  • Preferably 1 year of experience in web analytics (Adobe Analytics / Google Analytics).
  • Proficiency utilizing JavaScript, R, and/or Python.
  • Previous SDK Integration and testing experience.
  • Experience managing multi-year consumer relationship building (i.e., subscription or membership programs).
  • Previous experience migrating to new consumer messaging tools.
  • Previous work in the automotive space.
  • Two or more years of experience working with Segment (CDP).
  • Two or more years of experience working with Iterable, Klaviyo, and/or SendGrid.
  • Data Integrity & Architecture: Serve as the technical SME for LMT data, managing the flow and integrity of user information between internal CARFAX databases, Iterable, Segment (CDP), etc.
  • Actionable Data Storytelling: Translate complex datasets and KPIs into clear narratives and visualizations to help the Lifecycle Marketing Managers with strategy and product optimizations.
  • Governance & Performance Monitoring: Establish robust data quality alerts and monitoring processes to identify anomalies, ensuring the performance of all cross-platform messaging, and company compliance with data protection laws.

Qualifications

  • Competitive compensation, benefits and generous time-off policies.
  • 4-Day summer work weeks and a winter holiday break.
  • 401(k) / DCPP matching.
  • Annual bonus program.
  • Casual, dog-friendly, and innovative office spaces.
  • For a comprehensive list of benefits, please visit our website: https://jobs.jobvite.com/carfax/p/benefits.

Benefits

Don’t Just Take Our Word For It
10X Virginia Business Best Places to Work
10X Washington Post Top Workplace
9X Washingtonian Great Places to Work
St. Louis Post-Dispatch Best Places to Work.

Pay

The anticipated annual base salary range for this position is $53,600 - $101,500. Actual compensation within this range will be determined based on a variety of factors, including geographic location, relevant experience, skills, qualifications, and internal equity considerations.

Schedule

Subject to change with future business needs.

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