Associate Manager, Marketing Strategy (Bangkok Based, relocation provided)
About the role
The Associate Manager, Marketing Strategy will lead and execute data-driven marketing strategies to enhance customer lifetime value. Reporting to the Director of Performance Marketing, this role will focus on optimizing campaigns across various digital platforms including Google, Bing, Baidu, Naver, and social media networks like Facebook, Twitter, Instagram.
Responsibilities
- Experiment with and refine text ads, bidding strategies, and campaign structures on major search engines.
- Analyze and optimize display advertising campaigns on multiple social media platforms.
- Develop and implement predictive models using large datasets to inform marketing decisions.
- Build and maintain dashboards for account managers to visualize key performance indicators.
Requirements
- Bachelor’s Degree or higher from a top university in a quantitative field such as computer science, mathematics, engineering, or science.
- Fluent in English.
- 4+ years of experience in top-tier management consulting, investment banking, private equity, or strategy/business operations for a fast-growing globally operating tech company.
- Experience with data analysis tools such as SAS, R, SPSS, Python, VBA, SQL.
- Strong numerical reasoning and proficiency in Excel.
- Intellectual curiosity and a willingness to learn from a global team.
Qualifications
- Experience in digital marketing is a plus.
- Academic research experience is a plus.
Skills
- Data analysis and modeling
- Excel proficiency
- Python programming
- SQL database management
- Google Analytics
- Tableau
- Business intelligence (BI) tools
- Machine learning
- Data visualization
- Collaboration and communication skills
Benefits
Relocation assistance provided for Bangkok-based positions.
Pay
Competitive salary and benefits package.
Schedule
Full-time position with flexible work arrangements.
Benefits
- Health insurance
- Retirement plans
- Flexible work schedule
- Professional development opportunities
- Employee wellness programs
Company Culture
Agoda is a dynamic and innovative company that values diversity, creativity, and collaboration. We believe that our success depends on the unique perspectives and talents of our employees. Join us and be part of a community that is passionate about making travel accessible and enjoyable for everyone.
How to Apply
To apply for this position, please visit our careers page at Agoda Careers. You can also follow us on social media for updates and insights into the world of travel and technology.
Equal Opportunity Employer
At Agoda, we are committed to creating an inclusive workplace where everyone feels valued and respected. We strive to provide equal employment opportunities to all individuals regardless of their background, orientation, or characteristics. If you have any questions or concerns regarding our hiring process or company culture, please feel free to reach out to us.
Disclaimer
We do not accept unsolicited or speculative CVs or agency representations. If you have been contacted by an agency or individual claiming to represent you for this position, please disregard their communications and do not submit your resume to them. We will only consider applications submitted through our official career portal.