Associate Manager, Influencer Marketing

About the role

Amika's influencer marketing associate manager will support the execution of creator marketing campaigns across paid + earned initiatives. Reporting to the influencer marketing manager, this role will help bring influencer campaigns to life from briefing through reporting, while managing recurring programs including creator mailers + UGC initiatives. The ideal candidate is highly organized, detail-oriented + passionate about influencer marketing, with the ability to manage multiple priorities while collaborating cross-functionally to deliver best-in-class creator partnerships.

What you'll do

• Work cross-functionally with Social, Brand Marketing, Creative, Digital Marketing, and Ecomm teams to ensure creator selection, messaging, and campaign deliverables support broader marketing goals
• Support end-to-end execution of influencer campaigns across core product launches, DTC, Amazon, and key brand initiatives, including creator coordination, briefing, product fulfillment, timeline management, and campaign logistics
• Manage Tolstoy + support UGC initiatives across DTC product pages, landing pages + additional ecommerce needs in partnership with the ecomm team
• Co-lead execution of monthly creator mailers, including concept development, creator selection, fulfillment + performance tracking
• Support influencer + brand events through creator outreach, logistical coordination, gifting + on-site execution
• Proactively conduct ongoing creator discovery + recruitment to ensure continued growth of influencer communities
• Assist with monthly reporting + campaign recaps, tracking KPIs + identifying actionable insights to inform future programming
• Stay current with best practices, strategies + industry standards related to influencer marketing + how they can connect to overall brand strategies

Requirements

• 2-3 years of experience working in influencer marketing is a must
• Previous experience in beauty or hair preferred (agency or in-house)
• A passion for beauty + knowledge of influencers is a must
• BA/BA in Marketing, Communications, Public Relations, Business, or a related field preferred
• Strong familiarity with Tribe Dynamics, CreatorIQ, TYB + similar tools
• Proven experience with tracking/reporting
• Strong writing and communications skills
• Strong project management skills, including the ability to align + collaborate cross-functionally
• Extremely organized, detail-oriented + can multi-task in a fast-paced environment
• Excellent time management skills to meet tight deadlines + accommodate for shifting priorities
• Creative problem-solver who is solutions-oriented with a positive attitude + a can-do approach
• Strong analytical skills to evaluate success of campaigns, content and programs
• Excellent creative judgement to identify future on-brand partnerships + content
• Pop-culture obsessed + always has a finger on the pulse for the newest, hottest, latest in beauty and fashion

Pay

$82,000 + bonus

Schedule

Location: LA (must be based in LA + have the right to work in the US)