Associate Director, US Skin HCP Oncology Marketing

Contribute to and execute the healthcare professional strategy for Non-Melanoma Skin Cancer (NMSC) indications, including customer engagement, non-personal channel strategy, and operational support for digital and print media tactics. Partner closely with cross-functional teams to advance product growth, brand financial success, and market position.

Responsibilities

• Develop and execute NMSC customer engagement and non-personal channel strategy
• Lead the creation of NMSC non-personal promotion strategy, tactical plans, outputs, data triggers, and budgets
• Create downstream field-based materials and selected original field-based pieces as needed
• Manage media and third-party vendors for digital and non-personal communications (e.g., e-blasts, rep-triggered emails, CRM, banner ads)
• Plan and integrate non-personal and field team activities, serving as the point of contact for field communications
• Coordinate with other indication teams for brand-level personal/non-personal and customer engagement strategy, planning, and execution
• Oversee marketing operations, including Veeva CRM platform management, print and digital inventory, and meeting management
• Collaborate with Sales Training to ensure field team communication and training on key initiatives
• Work with agencies for label updates and new indication launches for HCP promotional materials, including websites
• Optimize current metrics and measurement plans with analytics and customer insights teams
• Serve as Review Committee (RC) captain, leading prioritization and meetings for the NMSC team

Requirements

• Bachelor’s degree required; MBA preferred
• 10+ years of progressive experience in the pharmaceutical/biotech industry or related field
• 8+ years of U.S. commercial experience in pharmaceutical/biotech marketing, product management, or related areas
• Strong project and process skills with attention to detail
• Proactive, able to prioritize, and operate in a fast-paced environment
• Experience with media planning, digital customer engagement, and digital engagement plans preferred
• Strong problem-solving ability and interpersonal skills, both internally and externally
• Ability to develop strong scientific acumen
• Willingness to travel approximately 25%, including weekends for conferences and meetings as needed
• Excellent presentation skills and ability to communicate with scientific and commercially oriented individuals

Benefits

• Competitive and comprehensive total rewards package, including annual bonuses or incentive plans, equity awards, pension or retirement benefits, and 401(k) company match
• Health and wellness programs, fitness centers, and insurance benefits (e.g., medical, dental, vision, life, and disability)
• Paid time off and family support benefits

Pay

Salary Range (annually): $157,200.00 - $256,600.00

Schedule

On-site in Sleepy Hollow, NY, 4 days a week.