Associate Director, Thought Leader Liaison - Central (CO, UT, NV, MN, WI, IN, MI, WV, VA, KY)
About the role
The Associate Director, Thought Leader Liaison (TLL) is a highly visible, field-based strategic marketing leader responsible for shaping commercial strategy through meaningful engagement with key opinion leaders (KOLs) and influential healthcare professionals across the MPN community. Serving as the strategic interface for KOLs both internally and externally, the TLL engages thought leaders across academic and community settings. TLLs build trusted partnerships, connect insights across stakeholders, inform brand strategies, and identify opportunities to support BESREMi adoption.
Key Responsibilities
Lead cross-functional planning for strategic KOL engagement
Partner closely with Marketing, Medical Affairs, Market Access, Sales Leadership, Clinical Development, Training, and Executive Leadership to ensure coordinated customer engagementRecommend speakers, support speaker training, and monitor speaker programs to identify strategic updates and development opportunities
Align with cross-functional partners leading ad boards to manage advisor recruitment, define strategic objectives and assist in execution when needed
Develop regional thought leader engagement strategies that align with commercial priorities, broaden customer reach, and expand commercial influence
Continuously identify, prioritize, and engage both established and emerging hematology-oncology experts across academic and community settings
Build trusted, long-term partnerships with established and emerging KOLs through thoughtful, consistent engagement grounded in credibility, inquisiveness, and mutual value
Develop a deep understanding of each KOL’s clinical focus, priorities, influence, and educational interests to create tailored engagement strategies to support commercial objectives
Collaborate closely with Sales and other commercial partners to fortify HCP relationships with PharmaEssentia
Translate field insights into actionable recommendations that shape brand strategy, customer engagement, lifecycle planning, and launch readiness
Identify emerging treatment trends, competitive dynamics, referral patterns, unmet needs, and evolving customer perceptions
Partner with Brand Marketing to inform messaging, positioning, educational priorities, and future commercial initiatives
Lead insight gathering with opinion leaders through one-on-one engagements, small group meetings, conferences, and advisory steering committees to generate actionable input that informs brand strategy
Build, support, and manage advisory steering committees that advance insight generation and strategic planning
Identify and cultivate future regional and national experts
Engage KOLs to deliver the BESREMi value story through internal and external initiatives including video content, KOL-led education, speakers bureau, and internal meetings
Increase expert participation in key engagements to advance commercial objectives
Performance Measurement and Reporting
Utilize CRM, AI-enabled insight management platforms, and analytics to identify engagement trends and emerging opportunities
Leverage qualitative and quantitative data to optimize engagement strategies
Report insights gathered through AI management tool and other avenues to make strategic marketing recommendations and inform strategy
Education and experience requirements
BS/BA or equivalent required, preferably in Marketing, Science, Business Administration or other similar degree; an MBA or other advanced degree preferred
8–12+ years of progressive pharmaceutical or biotechnology commercial experience
Deep experience in Hematology-Oncology required; Myeloproliferative Neoplasm (MPN), leukemia, or other rare hematologic malignancy experience strongly preferred
Demonstrated success building relationships with nationally and regionally recognized hematology-oncology experts
Experience leading congress strategy, speaker development, advisory board strategy and insight generation is strongly preferred
Required Skills and Qualifications
Strong scientific acumen and business acumen, with the ability to use knowledge of the industry and marketplace to identify long-term benefits for our customers
Excellent communication and interpersonal skills to build relationships with KOLs
Analytical skills to evaluate insights and identify actionable themes to inform marketing strategy
Strategic thinking to align KOL development plan within region built around marketing objectives
Knowledge of industry trends and target audience demographics
Collaborative team player with the ability to work independently
Leads through influence and with impact across teams
Self-starter. Takes initiative and works independently to successfully work in a fast-paced environment with multiple demands
Strong strategic planning, project management, communication, and organization skills
Understanding of compliance environment in pharmaceutical promotions
Flexibility to travel 50-70% of the time, including evenings and weekends
Must live within assigned geography, near a major airport
Pay
The expected base salary range for this position is $185,000 to $215,000. Salary offers are based on a wide range of factors including relevant skills, training, experience, education and geographical location. Market and organizational factors are also considered. In addition to base salary and a competitive benefits package, successful candidates are eligible for short-term and long-term incentives.
Schedule
The role requires candidate to live near a major airport. The expected base salary range for this position is $185,000 to $215,000. Salary offers are based on a wide range of factors including relevant skills, training, experience, education and geographical location. Market and organizational factors are also considered. In addition to base salary and a competitive benefits package, successful candidates are eligible for short-term and long-term incentives.
Benefits
Comprehensive medical coverage
Dental and vision coverage
Generous paid time-off
401(k) retirement plan with competitive company match
Medical & Dependent Care Flexible Spending Account
Monthly cell phone reimbursement
Employee Assistance Program
EEO Statement
At PharmaEssentia USA, we are committed to providing an environment of mutual respect where equal employment opportunities are available to all applicants without regard to race, color, religion, sex, pregnancy (including childbirth and related medical conditions), national origin, age, physical and mental disability, marital status, sexual orientation, gender identity, gender expression, genetic information (including characteristics and testing), military and veteran status, and any other characteristic protected by applicable law. PharmaEssentia USA believes that diversity and inclusion among our team are critical to our success as a global company, and we seek to recruit, develop and retain the most talented people from a diverse candidate pool. PharmaEssentia does not accept unsolicited agency resumes. Staffing agencies should not send resumes to our HR team or to any PharmaEssentia employees. PharmaEssentia is not responsible for any fees related to unsolicited resumes from staffing agencies. At PharmaEssentia, our goal is to treat as many people with cancer as possible. That means challenging the status quo with better science that leads to better lives. By joining our team, you will not only expand your own possibilities, but you will contribute to expanding options for people with cancer.