Associate Director, Social Media Insights
Job Overview
The Strategy & Consulting team is dedicated to identifying opportunities that help our clients push strategic and creative boundaries. The Insights department is responsible for all client social and digital reporting cross-platform, as well as sharp audience profiling via social data sources, syndicated data, and custom research when warranted. While metric reporting is a core function, this team presses beyond the numbers and looks for the story to deliver action-oriented insights and implications. We’re looking for an Associate Director that is ready to jump in and lead a team to provide insights that help drive value for our clients.
What You’ll Do
- Lead both external client relationships as well as influencing and enrolling senior stakeholders
- Identify opportunities and collaborate across functions to provide data-driven insights that elevate overall performance
- Build unique and comprehensive measurement frameworks for brands and creator partnerships, across both the paid and organic media spectrum
- Lead core areas of audience insight, brand storytelling, and measurement strategy
What We’re Looking For
- 6-8 years experience in analytics, insights and data management roles. Social/digital focus desired, preferably on campaigns that have integrated influencer marketing or talent partnerships
- Proven track record of leading and developing analytics teams, particularly in a remote and multi-cultural environment
- Experience working in social media monitoring tools, social media management tools, and social listening tools
- Experience working with data visualization and presentation software (Looker Studio, Tableau, Keynote, PowerPoint etc.)
- Experience building internal and competitive benchmarks
- Experience working with both paid and organic data analysis
- Written and verbal communication skills, with the ability to build strong relationships (both internally and with clients)
- Ability to conduct high level analysis and provide insights in a consumable format that provides creative and strategy teams with actionable next steps
- Has a finger on the pulse of emerging social trends and platforms, and can think critically about how to implement those best practices for our clients
What We Offer
- Professional Development: Take advantage of our learning and development programs, mentorship opportunities, and career advancement support.
- Generous Time Off: Enjoy generous paid time off and holiday allowances to recharge and spend time with loved ones.
- Parental Leave: We provide paid parental leave to support your family during important life events.
- Retail Plan: 401k plan including contribution matching.
- Healthcare: Medical, dental, vision, FSA/HSA, life and disability coverage options.
- Ancillary: Critical illness, identity protection, pet insurance, 529 plans and more
- Commuter Benefits: Access support for travel and commuting needs, where available
Pay
Base salary range: $110k - $120k, plus bonus potential if applicable for role. Actual base salary is dependent on several factors including but not limited to; market dynamics, location and region, experience, specialized skills/training (education), level of responsibility, budgetary considerations, tenure at the company (for current employees), etc.