Associate Director, Pricing Strategy & Experience

About the Role

As a Pricing Sr Manager at The RealReal, you will oversee pricing strategy for multiple categories (Women's, Men's & Kids) and channels (Non-Vendor & Vendor). You will analyze, identify, and communicate opportunities while providing risk-mitigation strategies. The focus is on driving maximum revenue while integrating company and division-level goals to ensure a positive client experience. Strong communication, analytical skills, and relationship-building are key for success. You will work with product teams to improve pricing algorithms and automation. This role reports to the Director of Merchandise Pricing Strategy.

Responsibilities

• Oversee team development, pricing performance, and operations for the pricing team (Women's, Men's & Vendor).
• Proactively evaluate and implement pricing strategies and models based on rigorous business analysis and competitive market dynamics.
• Analyze and report monthly metrics, KPIs, and provide summarized insights and actions to leadership.
• Perform ad hoc analysis and recommend courses of action to drive sales, improve efficiency, and protect the consignor experience.
• Evaluate and create processes and tools in support of continuous improvement efforts.
• Own Pricing Initiatives end-to-end from strategy to execution.
• Lead educational communication and coordination of pricing initiatives to internal teams.
• Develop and manage a team of pricing associate managers, associates, and assistants—provide feedback, training, and coaching to further career growth.
• Create a team environment centered around collaboration, openness, and learning.
• Be a positive role model for the team by fostering strong cross-functional relationships with key business partners (Merchandising, Planning, BSA, CR/CS, etc.).

Requirements

• Bachelor's degree or equivalent experience required.
• 7+ years of proven success in merchandising, planning, or a related field in a high-growth, fast-paced environment.
• Proficient in Microsoft Office, particularly Excel; experience with G Suite and Looker is a plus.
• Strong analytical, critical thinking, and problem-solving skills. Ability to relay verbal and written information concisely and effectively.
• Self-starter who can ramp up quickly and is excited to take on new challenges.
• Team player who is able to work effectively and collaboratively across multiple departments.
• Comfortable and confident making data-driven recommendations.
• Exceptional time management and organizational skills.
• Thrives in a fast-paced environment where the only constant is change.
• Passion for creative problem-solving and insatiable curiosity.

Benefits

• Employee Stock Purchase Plan
• 401K with Company Match
• Medical, Dental & Vision Insurance
• Paid Parental Leave
• 9 Paid Company Holidays
• Flexible Time Off (With Manager Approval)

Pay

The expected salary range for this role is $154,741.00 - $198,953.00. To determine starting pay, we carefully consider a variety of factors, including primary work location, candidate’s skills, experience, market demands, and internal parity. Salary is one component of The RealReal’s total rewards package, and eligible employees may also qualify for a bonus program or incentive pay.