Associate Director of Litigation Marketing - Business Litigation

Location: Reston, VA - US based candidates only, no visa sponsorship available.

Pay

$225,000 – $275,000 annually

About the role

For our client, we are seeking an Associate Director of Litigation Marketing - Business Litigation to join the team of a leader in the Legal & Accounting space. This role will lead marketing strategy for a complex litigation practice, translating business priorities into actionable plans, messaging, and materials that support growth. You will partner closely with practice leaders, insights stakeholders, and other internal teams to shape buyer-focused narratives, strengthen positioning, and drive effective practice-building initiatives. The position also requires thoughtful use of data, budget oversight, and leadership of direct reports to ensure marketing efforts are aligned, measurable, and execution-ready.

Responsibilities

• Lead translation of practice-specific marketing plans into actionable briefs
• Consult on buyer profiles and influencers with the insights team
• Direct strategy for practice-building initiatives and materials
• Collaborate with leaders to align business unit priorities with enterprise strategies
• Define personalization triggers and content for target buyers
• Manage the business unit-specific marketing budget and assess sponsorship ROI
• Develop narratives for complex pitches and proposals
• Analyze data to recommend strategic shifts in marketing plans
• Supervise and mentor direct reports, ensuring compliance with policies

Qualifications

• 8+ years in marketing or business development, including 4+ years in management; senior-level experience preferred
• Bachelor's degree required
• Proficiency in Microsoft Office Suite and firm-specific applications post-orientation
• Professional services or B2B marketing experience required
• Ability to work extended hours and travel as needed

Benefits

• Full range of elective medical and dental benefits
• Health savings accounts and flexible spending accounts
• Life insurance and long-term care coverage
• 25 days of Paid Time Off (PTO) plus 10 paid holidays
• Generous parental leave and fertility benefits
• Detailed benefits orientation for new employees