Associate Director, Media Display - New Stream Media
dentsu · New York, United States · 3 wk ago
HybridBusiness Development$96k–$125k/yrFull-time
Responsibilities
- Lead the forecasting, media planning, and executional strategy for the retailer’s display and video channels.
- Oversee the Display Media Team workload including distribution of work and staffing across pods, capacity planning, and communicating staffing needs to senior management.
- Lead interviewing, hiring, training, and coaching of new team members.
- Provide ongoing support to your team through regular feedback and weekly one-on-ones.
- Maintain a deep understanding of client business goals and marketing objectives and translate them into digital objectives/strategies.
- Remain abreast of the overall media marketplace and relevant opportunities for our clients.
- Build internal/external client and stakeholder relationships.
- Drive alignment across internal and client teams for establishing processes, ways of working, and cross-functional roles and responsibilities.
- Identify challenges and process-related roadblocks and proactively solve problems internally and with the client.
- Ensure that process documents are accurate and are kept current.
- Act as an escalation point on planning and activation best practices, processes, and campaign troubleshooting.
- Work on special projects as assigned.
Qualifications
- 5+ years in digital media planning, activation and/or campaign management
- 2+ years of hands-on experience in programmatic DSPs (DV360, TTD, YouTube) and SSPs (Google Ad Manager, CitrusAd)
- 2+ years of hands-on experience in paid social platforms (Meta, Pinterest, TikTok) and familiarity with ad servers (CM360)
- Experience working within OMS platforms (Salesforce Media Cloud, Placements.IO, Advendio) and workflow management systems (JIRA, Workfront, Monday)
- Independent self-starter, comfortable working in a start-up environment with changing workflows and priorities
- Detail-oriented, organized and articulate; able to work well under pressure
- Shopper, CPG or Retail Media Network experience is a plus
- Thirst for knowledge and innovation, keen to make a difference in a growing business with existing clients
- Possess outstanding written and verbal communications skills, especially strong presentation skills
- Experience managing a team, preferably in a Retail Media Environment
- Proficiency in Word, Excel, and PowerPoint
Benefits
- Medical, vision, and dental insurance
- Life insurance
- Short-term and long-term disability insurance
- 401k
- Flexible paid time off
- At least 15 paid holidays per year
- Paid sick and safe leave
- Paid parental leave