Associate Director, Market Analytics and Business Insights

About the role

The Associate Director, Analytics & Performance Excellence (APEX) will design, implement, manage, analyze, and effectively communicate marketing research and analytics initiatives in support of Vyalev, the new asset recently launched in the Parkinson's disease space.

Responsibilities

• Act as intelligence partner across Parkinson’s franchise (e.g., Marketing, Leadership Team, Market Access, AbbVie Patient Services, Competitive Intelligence, etc.) focused on providing strategic insights, forming a trusted relationship, and staying abreast of commercial issues and burgeoning trends within the Parkinson’s.
• Be conversant with custom research methods, adept at supplier and stakeholder management, and able to independently lead custom research projects that deliver compelling and actionable learnings.
• Perform thought-provoking and sophisticated syntheses of learning across research, analytics, and market intelligence sources to develop actionable insights and recommendations that shape strategies and tactics.
• Maintain organizational knowledge of the market, competitive trends, and industry developments and effectively communicate this knowledge to internal stakeholders.
• Design and execute measurement plans, inclusive of selected operational and performance indicators, to ensure the organization’s understanding of execution of, engagement with, and impact of in-market tactics.
• Collaborate cross-functionally to ensure Brand, Market Access, and APS intelligence is leveraged appropriately to inform development of strategies and tactics.
• Build solid relationships as a team player, while maintaining objectivity and lack of bias to represent the voice of the customer.
• Demonstrate thoughtful confidence in presentation of learnings across all levels of the organization.
• Appropriately manage and collaborate with both onshore and offshore research and analytics suppliers.
• Monitor and manage research and analytics programs within budget and identify opportunities for cost savings where appropriate.
• Ensure all research and analytics activities are conducted in accordance with financial and ethical compliance guidelines.

Requirements

• BA or BS degree required. Advanced degree (MA, MS, MBA, PhD) preferred.
• 10 years relevant marketing research and/or analytics experience required.
• Experience in pharmaceutical industry and pharmaceutical data (physician-level prescribing, institutional sales data, payer-prescriber-level data, formulary data, patient-level data, etc.) is a must.
• Analytical reasoning abilities, intellectual curiosity, strong business acumen, superior organizational skills, meticulous attention to detail, and creativity in problem-solving.
• Ability to interact effectively with/present to (verbally and in writing) all levels of the organization.
• Proven experience as an integral member of a high-performing work team.
• Experience with and strong aptitude navigating a heavily matrixed and fast-paced environment.
• Strong leadership skills and the ability to collaborate effectively cross-functionally within the organization and with external agencies.
• Demonstrated project management skills.

Qualifications

• None specified.

Skills

• Custom research methods
• Supplier and stakeholder management
• Thoughtful and sophisticated synthesis of learning
• Measurement plan design and execution
• Collaboration across functions
• Building relationships and maintaining objectivity
• Presentation of learnings
• Research and analytics program management
• Financial and ethical compliance
• Project management

Benefits

• Comprehensive benefits package including paid time off, medical/dental/vision insurance, and 401(k).
• Participation in long-term incentive programs.

Pay

$141,500 - $268,500 USD

Schedule

Primarily site- or office-based but can occasionally be performed remotely. Employees who are site/office-based and can occasionally perform their role virtually work both in the office and remotely, following the policies and regulations in place at their location. US Employees must be in the office on Tuesday, Wednesday, and Thursday with flexibility to work remotely on Mondays and Fridays. Three days in the office is the minimum; some individuals or teams may require more in-office days due to meetings, business/project needs or their role.