Associate Director, Market Access Strategy (Respiratory Biologics)
AstraZeneca · Wilmington, DE · 2 wk ago
Full-time
Main Duties And Responsibilities
- Demonstrates strong knowledge of the clinical disease state and treatment guidelines and effectively engages with stakeholders in clinical discussions to inform access strategy.
- PARTNERS WITH BRAND TEAMS TO SHAPE CUSTOMER COMMUNICATION STRATEGIES AND DEVELOP PROMOTIONAL ASSETS THAT REFLECT ACCESS PRIORITIES AND VALUE MESSAGING INCLUDING PULL THROUGH MATERIALS AND NEGOTIATION FRAMEWORKS.
- CONTRIBUTES TO THE DEVELOPMENT AND IMPLEMENTATION OF A COHESIVE COMMUNICATION STRATEGY ACROSS PAYER, PROVIDER, AND PATIENT AUDIENCES TO DRIVE CLARITY ON PRODUCT VALUE.
- DEVELOPS COMPELLING PRODUCT VALUE PROPOSITIONS AND VALUE STRATEGIES ACROSS MARKET ACCESS CHANNELS, INCLUDING PAYERS, IDNS, PHARMACIES, DISTRIBUTORS, AND POLICY STAKEHOLDERS.
- LEADS IN THE DESIGN AND IMPLEMENTATION OF AFFORDABILITY PROGRAMMING THAT ENSURES PATIENT ACCESS WHILE CAREFULLY STEWARDS BRAND BUDGET AND GROSS TO NET IMPACT.
- APPLIES ADVANCED UNDERSTANDING OF THE US MARKET ACCESS LANDSCAPE AND THE LEGAL/REGULATORY ENVIRONMENT TO ENSURE COMPLIANT, EFFECTIVE MESSAGING AND TACTICS.
- LEADS PAYER RESEARCH AND LANDSCAPE ASSESSMENTS TO INFORM SCENARIO PLANNING, LAUNCH READINESS, AND RISK MITIGATION ACROSS ALL SEGMENTS.
Essential Requirements
- Bachelor’s Degree
- 3+ years experience in one or a combination of: pharmaceutical, healthcare, scientific, clinical, institutional or related industry OR commercial experience
Desirable Requirements, Skills And Capabilities
- Advanced Degree in Business, Marketing, or Science
- Demonstrated Learning Agility
- Experience developing and executing strategy
- Managed care/payer experience
- Ability to think strategically and to translate strategy into tactical implementation
- Teamwork and leadership skills, including the ability to gain consensus and act within an ambiguous, complex matrix organization
- Results oriented with excellent communication and collaboration skills
- Understanding of the US market access landscape and the legal/regulatory environment for pharmaceuticals/biopharmaceuticals
- Understanding of customer and industry marketing practices and trends
- Knowledge of drug pricing, gross-to-net dynamics, rebate contracting, utilization management, and value-based agreements