Associate Director, Integrated Investment
Responsibilities
- Managerial Rigor & A Relationship Building Focus
- Without losing sight of ongoing client deliverables, the Associate Director is building upon their knowledge base by broadening and strengthening their business relationships beyond PHD.
- Along with Group Director, creates and maintains team dynamics with a focus on learning and innovation.
- Actively ensures strategic consistency across all elements of plan development and implementation.
- Relationship + Knowledge Cultivator
- Proactively explore and recommend ways to further service and grow client relationships.
- With Group Director, manages large scale partner relationships to foresee future needs and provide client support.
- Provide thought leadership for the junior team in the areas of video marketing and technology.
- Analytical Thinker
- Create and articulate clear performance metrics and develop associated reports that measure KPI’s.
- Analyze historical and current campaign results to optimize learning and ensure continuous improvement.
- Process and analyze competitive media activity in the marketplace.
- Team Focused
- Oversee the buying & implementation of Video campaigns, coordinating internal resources, setting best practices, and working on planning frameworks.
Qualifications
- Knowledge of the principles of advertising, marketing, and media (minimum of 5 years of industry experience).
- Knowledge of the dynamics of media - how each media element performs alone, how they perform together, and how they are constantly changing.
- Understanding of the skills and functions of the Investment side of the business, as well as the Strategic Business Units’ competencies.
- Advanced knowledge of buying-related technologies Prisma, MediaOcean OX, 3rd party Ad Servers (i.e. DCM) and Verification/ Reporting partners (i.e. Double Verify, Nielsen).
- Experience managing & optimizing programmatic video campaigns; prior hands-on DSP (TTD, DV360) experience is key.
- Strong negotiation skills.
- Ability to foster a strong, cohesive working team, providing leadership and instruction.
- Understanding of marketplace dynamics, working with Group Director to formulate marketplace strategies.
- Strong overall communication skills with a focus on presentation excellence.
Pay
New York: $70,000.00-$125,000.00
Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager.
Our objective is to increase this requirement over time, and many of our agencies as well as Omnicom’s corporate group already require five days of in-office attendance.
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