Associate Director Influencer Management
About the role
The role of Associate Director of Influencer Marketing at Monks involves leading the development and execution of integrated influencer marketing strategies for a diverse portfolio of global clients. As a strategic leader, you will shape overarching influencer programs that align with client business objectives, drive measurable growth, and strengthen long-term partnerships.
Responsibilities
Develop and lead comprehensive influencer marketing strategies that align with client business objectives, target audiences, and evolving market trends.
Partner with the Director of Influencer Marketing to define long-term strategic roadmaps that drive measurable business impact across regional and global markets.
Identify opportunities to grow existing client partnerships by expanding influencer marketing services, introducing innovative solutions, and developing integrated marketing strategies.
Support new business initiatives by contributing to pitches, developing strategic recommendations, and presenting influencer marketing solutions to prospective clients.
Stay ahead of industry trends, emerging platforms, creator economy developments, audience insights, and competitive activity to identify new opportunities for clients and the agency.
Serve as the primary day-to-day strategic contact for clients, providing proactive communication, campaign updates, and performance insights.
Present campaign strategies, recommendations, and results to clients.
Identify challenges and implement effective solutions to ensure successful campaign delivery and client satisfaction.
Define success metrics and monitor campaign performance to optimize campaigns and inform future strategies.
Develop post-campaign reports with insights and recommendations.
Manage campaign budgets to maximize ROI.
Build relationships with creators, agencies, and partners across global markets.
Oversee influencer sourcing, vetting, negotiations, contracting, and campaign execution.
Partner with regional teams to ensure consistent global execution.
Mentor and support junior team members.
Foster a collaborative, high-performing team environment.
Requirements
Essentials:
- 5+ years of influencer marketing experience.
- Experience leading complex global campaigns and cross-functional teams.
- Strong client management, communication, and presentation skills.
- Experience managing budgets and campaign analytics.
- Deep understanding of creator marketing and social platforms.
Qualifications
Essentials:
- Master's degree in Marketing, Communications, Business Administration, or related field.
- Proven track record of success in influencer marketing roles.
- Experience working with diverse client portfolios.
- Ability to manage multiple projects simultaneously.
- Excellent interpersonal and communication skills.
- Strong analytical and problem-solving abilities.
- Passion for staying current with industry trends and technologies.
Skills
- Strategic thinking and planning.
- Client relationship management.
- Project management.
- Financial analysis and budgeting.
- Collaborative teamwork.
- Market research and trend analysis.
- Influencer marketing strategy development.
- Communication and presentation skills.
Benefits
- Excellent, full coverage medical, dental, and vision insurance.
- Generous PTO and 15 company-wide holidays.
- 401k with company contribution.
- Paid parental leave.
- Work-life balance with an emphasis on personal well-being.
- Career growth in a disruptor space & entrepreneurial opportunities within the Monks network.
- A globally diverse & inclusive culture with employee resource groups.
- Authentic commitment to DEI efforts and sustainable growth.
Pay
$90,000—$100,000 USD
Schedule
Flexible schedule, with a requirement to work from the office a set number of days per week, depending on location and company policy.