Associate Director, HCP Marketing Pulmonology

About the Role

The Associate Director of HCP Marketing will lead healthcare professional marketing strategy and execution for COPD in the U.S. This highly visible role requires a forward-looking individual with deep marketing expertise and the ability to navigate complex alliance partnerships. The Associate Director will partner closely with cross-functional and alliance teams to advance product growth, contribute to the brand's financial success, and strengthen its leadership position in Pulmonology. This position reports to the Director, Pulmonology HCP Marketing.

Location: Sleepy Hollow, NY (4 days a week in office)

Responsibilities

• Lead the HCP marketing strategy for the COPD indication, ensuring full integration with the broader brand strategy.
• Act as a key advocate for the product strategy, clearly articulating priorities and ensuring alignment across Regeneron, Sanofi, and other critical partners.
• Oversee the development of HCP engagement strategies, messages, and tactical campaigns tailored to Pulmonologists and Advanced Practice Providers.
• Build and deploy a competitive market strategy that proactively addresses evolving competitors and market dynamics.
• Drive strong cross-functional and alliance collaboration, partnering with Sales, Medical Affairs, TLLs, Market Research, Market Access, Regulatory, Legal, Clinical, and HEOR to deliver cohesive, compliant, and impactful initiatives.
• Ensure all marketing programs align with corporate policies, regulatory/ethical frameworks, and alliance standards.
• Track and manage marketing spend, timelines, and deliverables to meet budget, scope, and performance expectations.

Requirements

• Combine strategic and scientific competence with an ability to translate insights into actionable marketing strategies.
• Proven track record of leadership and influence across organizational levels.
• Exceptional communication and presentation skills, with the ability to simplify and convey complex strategies to diverse audiences—both technical and non-technical, including senior executives.
• Excel in execution and project management within a fast-paced, dynamic, and competitive marketplace.
• Demonstrate organizational agility, adapting priorities and strategies to external market shifts or internal dynamics.
• Thrive in cross-functional and alliance settings, effectively shaping collaboration, alignment, and decision-making.
• Strong experience in managing agencies and external partners, ensuring creative excellence and accountability.
• Disciplined in managing budgets and resources aligned to strategic objectives.

Qualifications

• Bachelor’s degree required; MBA strongly preferred.
• 10+ years of progressive experience in the pharmaceutical/biotech industry or related field.
• 8+ years of U.S. commercial experience in pharmaceutical/biotech marketing, product management, or related areas.
• Respiratory and/or Immunology experience strongly preferred.
• Demonstrated success in navigating complex alliance or co-promotion partnerships.

Benefits

Regeneron offers a competitive and comprehensive total rewards package which may include, depending on country and role:

• Annual bonuses or other incentive plans.
• Equity awards.
• Pension or retirement benefits, 401(k) company match.
• Health and wellness programs, fitness centers.
• Insurance benefits (e.g., medical, dental, vision, life, and disability).
• Paid time off and family support benefits.

Pay

Salary Range (annually): $157,200.00 - $256,600.00