Associate Director, Global Marketing, Skeletal Conditions BU
BioSpace · San Rafael, CA · 1 mo ago
SalesFull-time
About the role
The Associate Director, Global Marketing for Skeletal Conditions BU at BioMarin Pharmaceutical Inc. is responsible for leading the tactical plan for VOXZOGO Hypochondroplasia, ensuring consistent branding, positioning, and messaging across markets. They will also partner with various functions to align evidence generation strategy and priorities, and develop and execute promotional strategies.
Responsibilities
- Lead development of the integrated tactical plan for VOXZOGO Hypochondroplasia
- Deliver and ensure consistent branding, positioning, and messaging platforms across markets
- Partner closely with Business Insights and Analytics, Digital, Medical Affairs and Market Access to align evidence generation strategy and priorities
- Develop, track, and monitor impact of key brand performance metrics
- Effectively partner with Medical Affairs, Digital, Business Insights, Regulatory, Value and Access, Patient Advocacy, Corporate Communications, Scientific Communications, Strategic Markets and Regions to develop and execute promotional strategy
- Lead all congress activities associated with Hypochondroplasia
- Be an ambassador for VOXZOGO
- Demonstrate strong external focus by active engagement with key stakeholders including Key Opinion Leaders and Patient Advocacy Groups
- Represent the brand and commercial point of view in cross-functional forums and governance meetings
- Partner closely with Medical Affairs, Market Access and key global cross functional partners to align strategy and priorities
- Partner closely with key market leaders to develop pipeline strategy in line with market needs
- Manage budget and external partners effectively
Requirements
- Bachelor's Degree in Business or Life Sciences (MBA preferred)
- 7+ years of professional marketing experience in biotechnology or pharmaceuticals
- Track record of in-country (ideally across major markets), regional and global marketing roles with demonstrated ability working with in-country and cross functional partners
- Working knowledge and understanding of multiple major pharmaceutical markets
- Understanding of market access and medical strategy
- Experience planning and executing launch products and developing lifecycle management plans/providing commercial input to clinical development
- Demonstrated strategic thinking and analytical skills, comfortable with complexity and ambiguity
- Demonstrate proficiency in financial analysis, including revenue projection and NPV analysis, to support asset and portfolio prioritization. Leverage these tools to evaluate financial viability and optimize strategic trade-off decisions
- Strong communication skills, ability to tell a compelling story and interact with senior leaders
- Success interacting at all levels of a matrix organizations cross-functionally and cross-geography
- Strong sense of accountability and demonstrated ability to work collaboratively in a dynamic and high-pressure environment, flexible and adaptable to a changing environment
- Able to manage multiple demands and priorities on time, lead teams, gain alignment and drive decision making
- A self-starter who demonstrates energy and enthusiasm, bringing a positive solution-oriented approach to challenges
- A passion for improving patient and business outcomes
- Ability to travel 25% of time (domestic and international)
- Sales experience preferred
- Marketing or launch experience strongly preferred
- Rare disease experience preferred
Qualifications
- BA/BS in Business or Life Sciences (MBA preferred)
Skills
- Strategic thinking and analytical skills
- Financial analysis and NPV analysis
- Communication and storytelling skills
- Collaboration and teamwork
- Adaptability and flexibility
- Leadership and decision-making
- Travel and international experience
Benefits
- Comprehensive health insurance
- Flexible work arrangements
- Professional development opportunities
- Employee discounts
Pay
- $150,000 - $180,000 annually
Schedule
- Full-time
Contact
- For more information about this opportunity, please visit BioMarin's website.
Equal Opportunity Employer/Veterans/Disabled
An Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or protected veteran status and will not be discriminated against on the basis of disability.