Associate Director, E-Commerce

Job Overview

Location: Remote (Candidates must reside in the NY Metro, Philadelphia, or New Jersey area)
Reporting into the President of Vespyr Brands, the Associate Director of eCommerce will be responsible for developing and managing the ecommerce portfolio.

Responsibilities

• Collaborate with cross-functional partners to manage all aspects of the eCommerce business including, business planning, content strategy and development, promotional campaigns and other online marketing, brand design, website design, customer service, web analytics and web technologies.
• Participate in the development and execution of strategic and tactical business plans with other members of the cross functional team supporting the eCommerce strategy.
• Manage the user experience of the product and website including site navigation, content development, checkout funnel and promotional campaigns.
• Oversee the effective planning, QA and execution of content across the websites and online marketing campaigns to ensure efficiency, accuracy and timeliness of all web content publishing.
• Manage all aspects of web analytics related to eCommerce and communicate relevant information to team members, outside agencies, executive leadership and cross-functional partners.
• Partner with key cross-functional teams to ensure all relevant organizational goals and implications are factored into eCommerce projects.
• Generate and implement new sales and marketing initiatives to increase eCommerce sales and profitability.
• Identify new areas of eCommerce opportunity beyond current organizational thinking.

Qualifications

• In depth knowledge of online marketplace.
• Proven experience with eCommerce projects.
• Experience with B2C and digital marketing platforms.
• Knowledge of e-commerce technology.
• Must be able to effectively present information and respond to questions from groups of managers, customers, and other employees of the organization.

Physical Requirements

• Work in a temperature controlled office environment or travel via vehicle or commercial transportation.
• Occasionally handle or feel objects, talk, hear, and walk during the course of employment.
• Use computer, phone, copier and other office equipment in the course of a day.
• Specific vision abilities required by the job include close vision, distance vision, color vision, peripheral vision, depth perception and an ability to adjust focus.
• Sedentary work involving sitting most of the time.
• Tasks involve no exposure to blood, body fluids or tissues.