Associate, Digital Marketing Production Support

About the role

United Way of New York City (UWNYC) seeks a creative and collaborative digital marketing professional to support the organization's marketing campaigns, fundraising initiatives, events, and digital communications.

Responsibilities

• Capture photos and video content to support storytelling, marketing campaigns, and organizational events.
• Update and maintain website content, campaign pages, donation forms, and landing pages to ensure accuracy and brand consistency.
• Create, test, and deploy email marketing campaigns, including newsletters, donor communications, and event invitations.
• Create engaging social media graphics, digital assets, and written content aligned with UWNYC's voice and mission.
• Support digital advertising and paid social media campaigns to increase engagement and website traffic.
• Maintain and monitor website, email, and social media performance, providing recommendations to improve campaign effectiveness.
• Generate digital marketing assets, including QR codes, tracking links, and campaign materials.
• Collaborate with marketing and creative teams to execute integrated marketing campaigns and ensure consistent branding across digital channels.
• Manage multiple projects while maintaining high-quality work and meeting deadlines.

Qualifications

• Passion for UWNYC's mission and a commitment to advancing equity and opportunity for all New Yorkers.
• Bachelor's degree in Marketing, Communications, Digital Media, Graphic Design, or a related field required.
• One to three years of experience in digital marketing, communications, or creative production.
• Proficiency with WordPress, Canva, Adobe Creative Suite, and email marketing platforms such as Mailchimp or Constant Contact.
• Familiarity with social media management and digital analytics tools.
• Strong writing, communication, organizational, and project management skills with exceptional attention to detail.
• Ability to work independently, manage multiple priorities, and collaborate effectively in a fast-paced, mission-driven environment.