Associate Creative Director, Copy - Song Life, Part of Accenture Song

Key Responsibilities

• Participates in strategic and tactical meetings to develop effective campaigns and activations reflecting the clients' objectives
• Delves into the data and develops a strong working knowledge of claims and messages
• Contributes innovative ideas and tactics appropriate to client marketing strategy
• Brainstorms campaign ideas with colleagues
• Plans, develops and writes materials as assigned, working closely with medical colleagues on specific initiatives to ensure alignment with strategic objectives
• Pairs with art direction/visual designers as well as other creative team members to develop engaging materials that maintain a high level of scientific accuracy, compelling campaign creative, and achieve our client’s strategic imperatives
• Supervises a small team of copywriters
• Partners with internal team and provides onsite support at key client meetings or events
• Attends and participates in MLR reviews as needed (Experience in live reviews is key)
• Secures references as needed through the appropriate channels to provide full support of all claims within a deliverable and provides clean delivery of reference packets for internal and client teams
• Collaborates with medical editors to resolve grammatical, content or stylistic errors or concerns
• Takes a proactive solutions-oriented approach into all tasks
• Maintains high standards and ensures only the best work is released to the client

Requirements

• At least 12 years of conceptual healthcare/copywriting experience, preferably in a health care marketing or communications agency
• At least 5 years of experience working in the Oncology area on multiple agents
• At least 5 years of brand launch experience for both HCP and patient audiences
• At least 10 years of proficiency in Microsoft Office Suite, including Outlook, Word, Excel, and PowerPoint
• At least 10 years of proven organizational and timeline prioritization skills; scheduling flexibility to accommodate work volumes and the ability to manage multiple assignments
• At least 5 years of experience in strategic brainstorming, campaign development and creative execution writing email copy, advertising (digital, print, banners), brand messaging, web copy, video scripts, marketing collateral

Bonus Points

• Bachelor's degree or equivalent (minimum 12 years) work experience

Qualifications

• Passionate about making a difference in patients’ lives
• Thrives in a fluid, fast-paced, energetic environment

Skills

• Conceptual healthcare/copywriting experience
• Experience in Oncology
• Brand launch experience for HCP and patient audiences
• Proficiency in Microsoft Office Suite
• Organizational and timeline prioritization skills
• Strategic brainstorming, campaign development, and creative execution writing