Associate Creative Director of Copy

About the role

As part of the Thermo Fisher Scientific team, you'll contribute to making the world healthier, cleaner, and safer. You'll work alongside colleagues who bring our mission to life every day.

Responsibilities

• Lead the creative voice as a partner to UX, creative, and brand design managers
• Establish and maintain on-brand voice and tone of all verbal/written marketing communications
• Cast strong creative vision and develop associated messaging strategies in support of brand identity and business unit initiatives
• Work closely with Content Strategy team to ensure digital content consistency
• Manage copy processes and resourcing, ensuring the team's consistency and readiness to achieve strategic objectives, budgets, and timelines
• Lead brainstorming sessions and other initiatives to help motivate team to think creatively for campaign ideation and write creatively for headlines, yet also write technically about product information
• Continuously evaluate/refine team’s copy and ability to engage audience by championing best practices and prioritizing the customer experience
• Manage a variety of communication initiatives across multiple projects to ensure that strategic objectives and written/verbal brand guidelines are met
• Manage the full creative journey through copy and written/verbal creative — from planning, mapping and generating messaging strategy to writing, editing and proofreading the final output of the written/verbal communication
• Foster collaboration between copywriters and product strategists to translate strategies outlined in creative briefs into engaging concepts and copy for various business units and clients
• Ensure quality control and operational efficiencies
• Contribute to strategic brainstorming, campaign development and creative execution
• Communicate complicated technology topics in clear, concise ways to a non-technical audience

Requirements

• Applications MUST include a Portfolio
• 5+ years related experience in leading the marketing writing and content strategy for a retail company and/or agency with a focus on creative and technical writing
• Experience in a scientific field preferred
• Bachelor's Degree - Marketing, Communications, English, Journalism, Advertising or similar
• Proven track record of directing both on- and off-line strategy, copy development, and communication execution; stronger focus on having a digital background is ideal
• Leading a marketing creative and technical writing team
• Strong understanding of advertising and marketing principles, strategies, tactics, technologies and production as it relates to strategy and copy execution
• Proven talent for high-calibre creative ideation, content strategy and marketing writing
• Exceptional writing skills demonstrating excellent grammar, attention to detail, and story construction skills
• Proven experience in writing creative and technical copy for both on and off-line marketing collateral; ability to write clearly and concisely for defined target audiences
• Demonstrated ability to understand complex, abstract technical subjects and express them in a straightforward, consumer-friendly way
• Relationship builder; works effectively with various levels of the organization and fosters relationships in cross-functional teams and multiple agencies
• Demonstrated ability to communicate one voice across multiple tactics
• Working knowledge of marketing and information architecture
• Enthusiasm for and understanding of content and copy web trends and technologies
• Familiarity with SEO, Google AdWords, and social media advertising is a plus
• Strong conceptual skills: creating new ideas that improve consumer response
• Excellent spelling, proofreading and grammatical skills
• Demonstrated ability to communicate effectively; strong presentation skills and ability to respond well to critical feedback
• Candidate must have a demonstrated ability to multi-task effectively under pressure and balance speed and quality
• Responds well and stays positive to constructive feedback and creative change requests
• Adhere to OHS policies and procedures and ensure a safe and healthy workplace environment

Qualifications

We are an equal opportunity employer and do not discriminate based on race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability, or any other legally protected status.

Skills

• Strong conceptual skills
• Exceptional writing skills
• Understanding of complex technical subjects
• Effective communication skills
• Collaborative team player
• Knowledge of marketing and information architecture
• SEO, Google AdWords, and social media advertising familiarity

Benefits

We offer competitive remuneration, annual incentive plan bonus scheme, healthcare, company 401k, and a range of employee benefits!

Pay

Competitive remuneration package

Schedule

Standard (Mon-Fri)