Jobs · Product · Wisconsin

Associate Brand Manager, Home Cleaning - Equity

SC Johnson · Racine, WI · 1 mo ago
On-siteProductFull-time

About the Role

The Associate Brand Manager, Home Cleaning – Equity will help shape the next generation of Mr Muscle, Windex and Drano across international markets. These iconic brands have strong equities and enormous potential to connect with the next generation of consumers. The role sits at the intersection of brand strategy, equity and innovation, building strong brand foundations that can travel globally while remaining relevant locally. You will partner closely with markets, agencies and the Marketing Innovation team to identify where our brands can stretch into new adjacencies, categories and consumer needs. The position requires genuine curiosity and passion for working across regions, energizing you to build global brands with strong regional character and local relevance.

Key Responsibilities

  • Help shape and activate the international brand equity and strategy for Mr Muscle, Windex and Drano.
  • Build strong brand foundations that enable the brands to stretch into new adjacencies and consumer needs, defining where each brand has the right to play and how its equity can unlock growth.
  • Work hand‑in‑hand with the Marketing Innovation team to translate brand foundations into innovation strategies and roadmaps.
  • Bring the brands to new and younger audiences, finding relevant ways to connect through culture.
  • Partner with markets and agencies to develop assets that can travel globally while remaining locally relevant.
  • Build strong relationships across Asia, Europe and Latin America, embracing different cultures, consumer behaviors and ways of communicating to make our global brands stronger.
  • Champion the consumer, translating insights and cultural understanding into growth.
  • Work across markets to identify what is working, learn fast, scale winners and improve our brands.
  • Lead and influence across different markets, cultures and time zones.
  • Operate with a high degree of ownership and empowerment, challenging established ways of working and making things happen.

Where You Excel

You start with and champion the consumer through all elements of what you do. You are passionate about creating brands with lasting foundations, respecting what made them successful while modernizing and adapting them for the future. You are curious about the world and energized by cultural differences—how consumers behave, how communication changes across markets, and how global ideas become locally relevant. You are excited by modern brand building and willing to explore new ways of connecting content and commerce. You can connect brand strategy with growth opportunities, seeing how strong equity can unlock new adjacencies, categories and consumer needs. You motivate and inspire others with your vision, collaborative approach and culture of respect. You have a strong drive for results and a high sense of ownership, while remaining open to learning and different points of view. You create space for good dialogue and open sharing of ideas, helping teams navigate toward more impactful outcomes.

Required Experience

  • Bachelor's degree and minimum 5+ years of relevant experience, or 3+ years and an advanced degree.

Preferred Experience and Skills

  • Demonstrated experience distilling consumer insights into meaningful and differentiated brand strategies.
  • Experience working on creative development, brand equity, innovation or integrated marketing programs.
  • Prior experience executing complex projects, adapting precedent and developing new solutions.
  • Global experience/exposure is ideal, but not required; curiosity and enthusiasm for working across Asia, Europe and Latin America are important.
  • Prior FMCG/CPG experience preferred.

Job Requirements

  • Full‑time
  • Travel may be required
  • Must be flexible for calls/meetings across global time zones
  • Remote work is available once a week for eligible employees
  • This position is eligible for domestic relocation

Benefits and Perks

SC Johnson’s total compensation packages are at or above industry levels. In addition to salary, total packages may include bonuses, long‑term incentives, matching 401(k) contributions and profit sharing based on company profitability, job level and years of service. As a family company, we’re committed to providing benefits such as subsidized health‑care plans, maternity/paternity/adoption leave, flexible work arrangements, vacation purchase options, recreation and fitness centers, childcare, counseling services and more.

Inclusion & Diversity

We’re a global business, with people from every culture, ethnicity, race, religion, gender identity, sexual orientation, age and ability. We recognize the breadth of human experience, and we work to celebrate it. Our goal is to build a diverse, inclusive and supportive work environment where all people can thrive. We’re committed to ongoing efforts that help us attract, hire, and retain diverse talent who want to build a positive, inclusive environment. Read more about our ongoing initiatives at https://jobs.scjohnson.com/inclusion.

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