Assistant Director of Athletics Creative Content

Job Summary

The Assistant Director Athletics Creative Content is responsible for producing video content for TCU Athletics with a focus on social media video content for assigned sports programs. Projects range from in-house produced video board content to post-game social media content at TCU Athletics events, both home and away. This includes filming, editing, and producing videos, graphics, and photos for various platforms to enhance the TCU Athletics brand through social media strategy and recruiting initiatives.

Duties & Essential Job Functions

• Conceptualizes and produces all creative video needs for assigned sports programs including set-up, shooting, editing raw footage, designing and producing innovative motion graphics for video usage across multiple platforms (in-game, website, social media, etc.).
• Assists with and develops, creates, and executes weekly plans for team highlights, videos containing the unique aspects of the assigned sports program and the university through original video content.
• Works closely with Marketing, Communications, and Coaching Staffs.
• Helps develop, implement, and manage the assigned program's digital brand, ensuring all digital elements have a consistent look and feel, from visual imagery to content tone and cadence.
• Creates outlines and stories based on trending topics and turns them into a creative video piece that can be used for promotion, public relations, and recruiting.
• Works with the Director of Creative Content to ensure all videos adhere to brand standards within the creative department.
• Works with the Director of Licensing to make sure all video and photography are made within university compliance standards.
• Works with the Assistant Director of Communications for assigned sports to create a social media plan and posts on various social media platforms as needed.

Required Education & Experience

• Bachelor’s Degree in Journalism, Media, or related field and two years of experience that directly relates to this position OR
• High School Diploma and six years’ experience that directly relates to this position.

Preferred Education & Experience

• None Required

Knowledge, Skills & Abilities

• Knowledge and experience using all social media channels.
• Knowledge of camera operation and lighting schematics to shoot and edit both field and studio assignments at a high level.
• Knowledge of graphics creation software (Photoshop, Illustrator, After Effects).
• Skills in Adobe Creative Suite products, particularly Premiere, Photoshop, and After Effects.
• Skills in Electronic News Gathering (ENG) (field video camera, lighting, and related audio).
• Skills in producing and directing live sporting event productions (broadcast and video boards).
• Skills in both spoken and written communication.
• Ability to produce video content.
• Ability to learn new technologies and stay abreast of best practices.
• Ability to create and implement graphics for sports broadcasts.
• Ability to work with minimal supervision under strict deadlines in a fast-paced environment.
• Ability to work non-traditional hours.

Physical Requirements

• Visual acuity to read information from computer screens, forms, and other printed materials and information.
• Able to speak (enunciate) clearly in conversation and general communication.
• Hearing ability for verbal communication/conversation/responses via telephone, telephone systems, and face-to-face interactions.
• This is an in-person, on-campus position.
• Manual dexterity for typing, writing, standing and reaching, flexibility, body movement for bending, crouching, walking, kneeling, and prolonged sitting.
• Lifting and moving objects and equipment up to 10 lbs.

Work Environment

• The physical environment requires the employee to work both inside and outside in heat/cold, wet/humid, and dry/arid conditions.
• This role is an on-campus, in-person position, but includes some travel.
• Requires attendance at home and away games, events, contests, and special events.
• There are no harmful environmental conditions present for this job.
• The noise level in this work environment is usually moderate to extreme.

Texas Christian University Values

• Integrity
• Engagement
• Community
• Excellence

NCAA Compliance

• This job description includes the expectation of compliance with NCAA regulations.