Assistant Director of Annual Giving

About the role

The Wisconsin Foundation and Alumni Association (WFAA), the private fundraising and alumni relations organization for UW-Madison, is seeking an Assistant Director of Annual Giving.

Responsibilities

• Develop and manage targeted annual giving efforts that encourage participation from alumni and friends.
• Collaborate with annual giving team members, marketing, development, alumni relations and engagement, and campus partners on integrated strategies for messaging, solicitation and stewardship.
• Increase participation across audiences using multichannel and omnichannel strategies.
• Optimize the donor experience by working closely with all members of the Annual Giving team.
• Analyze qualitative and quantitative data from multiple sources to drive continuously improved campaign performance.
• Build targeted audiences to support campaign segmentation and outreach.
• Monitor industry/trend reports and benchmarking analyses to identify opportunities for growth or efficiency and to identify viable new channels.
• Manage Campaigns budget in coordination with the Marketing Manager.
• Draft communications about the campaigns for internal and external audiences.

Requirements

• Bachelor’s degree or equivalent experience.
• 4+ years of increasingly responsible experience in annual giving and/or development.
• Strong knowledge of annual giving strategies, direct response marketing and comprehensive fundraising programs.
• Skilled in strategic planning, critical thinking, and collaboration.
• Strong analytic aptitude as well as data analysis/interpretation skills.
• High-level proficiency with MS Office products.
• Ability to innovate and willingness to try new things.

Qualifications

• Familiarity with Salesforce CRM and Power BI.
• Excellent oral and written skills.
• Exhibits high level aptitudes in managing multiple tasks, advanced office and administrative management skills.
• Excellent project management skills.
• Strong attention to detail.
• Ability to work independently and make autonomous decisions where appropriate.
• Ability to collaborate.
• Curiosity and lifelong learning skills; desire to learn more.
• Desire for and pursuit of process improvements.

Benefits

Competitive pay and an outstanding benefits program, including a generous 10% 401k contribution after just one year of service!