Art Director

About the role

In summary, Whirlpool Corporation is seeking a Senior Analyst Brand Creative (Art Director) for WoW Studios. WoW Studios is an in-house, award-winning creative agency and studio focused on best-in-class advertising, storytelling, and consumer experience across various channels.

Responsibilities

• Partner with a copywriter to develop innovative, original creative solutions to complex brand challenges, generating fresh ideas that keep our brands relevant and engaging.
• Translate complex briefs into clear concepts and polished deliverables across the consumer journey.
• Create visually sophisticated designs, layouts, and graphics that reflect each brand's voice, values, and identity.
• Art direct highly conceptual campaigns and experiences across print, digital, social, experiential, in-store, and film.
• Oversee the development of creative and post-production assets, working with designers, editors, and other production partners to ensure the agreed-upon vision is accomplished.
• Partner with PGM, PM, production, and design teams to deliver projects on time and uphold brand standards.
• Manage your time, deadlines, and goals independently to drive continuous progress.

Requirements

• A high school diploma or GED.
• 3+ years of digital and content creation experience for national or global brands.

Preferred Skills and Experiences

• Bachelor's degree in graphic design, advertising, visual communication, or fine arts.
• Demonstrated success across the funnel—from brand-building and awareness to content, commerce, and shopper campaigns across digital and in-store that grow the business and brand love.
• Strong digital design chops, with experience creating content that moves consumers through the funnel and resonates across digital and social platforms.
• A track record of building brands at scale—shaping perception, deepening affinity, and elevating how a brand shows up in the market.
• A creative and analytic mind that connects business goals with bold creative thinking.
• Experience through all phases of production, edits, and final execution—partnering with both internal and external studio production teams, external agencies, and specialist vendors.
• The ability to influence audiences and stakeholders with compelling presentations that link creative concepts to data and insights.
• A bias for action and drive to raise the bar—challenging the status quo, building on others' ideas, and giving and receiving feedback with a constructive, can-do attitude.
• An absolute savant in Figma, Adobe Creative Suite, AI tools, and other relevant tools.