Art Director

About the role

This is a 40-hour-per-week position with a hybrid schedule, requiring onsite presence three days per week in NYC. The role is initially freelance but has strong potential to convert to a full-time role.

Responsibilities

• Partner with the Senior Art Director to prioritize, delegate, and oversee creative output across channels, ensuring consistency and high quality
• Lead the development of social-first, platform-native concepts and executions, designed specifically for social engagement and performance
• Collaborate closely with Social and Content teams to create dynamic, culturally relevant work that resonates across platforms
• Manage and mentor a Social Content Creator and broader creative team, providing clear direction and actionable feedback
• Define and maintain the creative vision, look & feel, and tone across all brand touchpoints
• Concept and support execution of campaign and eCommerce photoshoots, ensuring content is optimized and extended thoughtfully across social, email, homepage, and PDPC
• Collaborate cross-functionally with marketing, production, and eCommerce teams to streamline planning and execution
• Develop and execute innovative 360 campaigns while ensuring social content is uniquely tailored—not just campaign extensions
• Manage freelance talent and external agency partners as needed
• Partner with production teams to deliver projects on time and on budget
• Foster a culture of creative excellence, innovation, and high performance

Requirements

• 5-7+ years of in-house art direction experience across brand, digital, and campaign work
• Strong portfolio demonstrating social-first concepting and execution (not just campaign rollout or asset adaptation)
• Proven experience creating platform-native content that drives engagement and growth across social channels
• Experience managing and mentoring creative teams with confidence and clarity in decision-making
• Deep understanding of the full brand ecosystem, including digital, social, PR, experiential, and emerging platforms
• Ability to think strategically while executing, connecting big-picture brand storytelling to day-to-day creative
• Established network of photographers, stylists, producers, agencies, and freelancers
• Highly organized, solutions-oriented, and comfortable managing multiple priorities in a fast-paced environment
• Background in contemporary, fashion-forward brands (non-big box retail preferred)

Qualifications

• Currently authorized to work in the United States without the need of employer sponsorship for a non-immigrant visa such as a H-1B, TN, or O visa
• Must be physically located in and perform the work for our client in the United States

Skills

• Strong conceptual and visual design skills
• Strategic thinking and problem-solving abilities
• Excellent communication and collaboration skills
• Ability to work independently and as part of a team
• Knowledge of social media trends and platforms

Benefits

• Minimum Essential Coverage (MEC) medical plan
• Dental/vision/term life package
• Discount prescription program
• Critical illness, accident, tele-behavioral health, and 401(k) plan
• Sick leave provided to Candidates whose assignment work location is in a state or city subject to sick leave laws
• A Minimum Value (MV) PPO medical plan
• Employee Stock Purchase Plan
• Paid holiday eligibility based on length and dates of service