Area Manager, Specialty Products
TSP, a Syneos Health company · West Palm Beach, FL · 2 wk ago
RemoteRemoteMarketingFull-time
Responsibilities
- Promote products and increase usage of products to select call points, including HCP’s, hospitals, patient support groups, distributors and specialty pharmacies.
- Develops customer advocates for promoted products.
- Responsible for the development of new accounts and the growth of existing accounts through solid customer relationships, communication of technical product and disease state information, and effective territory management skills.
- Create and implement territory business plans consistent with corporate direction designed to achieve/exceed territory sales targets.
- Appropriate knowledge of product features and benefits, competitive products and programs and distribution channels.
- Implement key marketing programs to increase market share of key promoted products.
- Maintain proper call frequency with assigned targets and update as needed to assure time is aligned with current product focus.
- Stay abreast of current clinical technical literature from medical journals and other information sources.
- Implement CSL selling model (PS2) with effective opening, probing, listening, and closing skills on customer calls.
- Actively work with patient support groups where appropriate, following CSL Behring SOP’s.
- Stay abreast of pertinent marketplace issues and opportunities and effectively communicate them to manager.
- Represent CSL Behring at local customer meetings as appropriate to increase exposure of CSL Behring products and services.
Requirements
- Education: Bachelor’s degree in business/life sciences or equivalent experience.
- Experience: Minimum of five years’ pharmaceutical sales or required relevant experience.
- Experience with patient groups, specialty pharmacies and distributors a plus.
- Absolutely must have the ability to demonstrate effective management of a large geography.
- Absolutely must have the ability to travel and possess a valid driver’s license to drive to assigned healthcare accounts, unless otherwise specified.