Annual Giving Specialist

At the University of Wisconsin-Green Bay, we are dedicated to providing access to higher education for all in Northeast Wisconsin who want to learn. As our Annual Giving Specialist, you will execute multi-channel fundraising initiatives—from digital appeals to Giving Day—that expand our philanthropic impact. In collaboration with Marketing and Advancement teams, you will create connected, supportive networks where donors, students, and university programs thrive together. You will turn campaign analytics into actionable engagement strategies, ensuring our annual giving pipeline remains strong and sustainable. Through thoughtful stewardship and meticulous database management, you will ensure our supporters feel deeply valued.

Responsibilities

• 25% Donor Stewardship & Retention
  • Coordinates annual donor stewardship activities for new and renewing donors.
  • Assists with pulling mailing lists for mass communications, such as newsletters, and large-scale event invitations.
• 60% Donor Acquisition & Solicitation
  • Coordinates the planning and execution of annual giving campaigns, including direct mail, digital appeals, Giving Day, and other multi-channel solicitations.
  • Develops campaign materials, web content, and email communications in collaboration with the Advancement office’s Communication Specialist and the office of Marketing and University Communications.
  • Assists with campaign strategy, timelines, budgets, and implementation to ensure successful execution and achievement of fundraising goals.
• 15% Data Management, Reporting & Continuous Improvement
  • Maintains accurate constituent records, campaign data, mailing lists, and event invitation lists within the donor database.
  • Collects, prepares, and analyzes fundraising and donor data to evaluate campaign performance and recommend improvements.
  • Identifies opportunities to improve processes, increase efficiency, and strengthen data integrity across annual giving operations.
  • Coordinates internal processing activities to ensure sponsorships, gifts, invoices, and related documentation are completed accurately and on schedule.
  • Maintains relationships with external vendors, including mail houses and print partners.

Requirements

• Bachelor's Degree at time of application.
• Experience coordinating projects, communications, or fundraising activities while managing multiple priorities and deadlines.
• Demonstrated proficiency with Microsoft Office.
• Ability to learn and effectively use donor databases and other technology systems.

Preferred Qualifications

• Experience in higher education, nonprofit fundraising, or advancement.
• Experience using Blackbaud Raiser's Edge NXT or a comparable constituent relationship management (CRM) system.
• Experience coordinating multi-channel marketing, communications, or fundraising campaigns.
• Experience working with print vendors, mail houses, or external service providers.

Schedule

• This position may have the option to work on-campus or a hybrid schedule, subject to approved telecommuting request.
• Full-time Academic Staff appointment.
• Occasional travel to or work at the Marinette, Sheboygan, or Manitowoc Campus may be required based on operational needs.

Pay

Compensation range of $50,686.50 - $60,000. This position is exempt from the overtime provisions of the Fair Labor Standards Act (FLSA).

Benefits

• Health insurance options with annual deductibles as low as $250/individual and $500/family.
• Dental and vision insurance.
• Several life insurance options, AD&D, and Accident insurance.
• Flexible Spending and Health Savings Accounts.
• Participation in the Wisconsin Retirement System (WRS), with employer contributions beginning immediately and full vesting after 5 years of service.
• Supplemental retirement savings programs including a 403(b) and Deferred Compensation.
• Paid leave benefits including 9 legal holidays, 36 hours of personal holiday, 96-130 hours of sick leave annually, and paid parental leave.
• 13-27 days of vacation each year, depending on years of service and employment type.