Analyst/ Senior Analyst, Pricing Marketing (Bangkok Based, relocation provided)

About the role

The Performance Marketing Team of Agoda is seeking a skilled individual to join our dynamic team. This role involves experimenting with various digital marketing strategies including text ads, bidding, and campaign structures on major search engines and social media platforms. The ideal candidate will also be responsible for analyzing large datasets, developing models for optimization, and creating dashboards for account managers.

Responsibilities

• Experiment with text ads, bidding, and campaign structures on Google, Bing, Baidu, Naver, and other search engines.
• Adapt to new product features and roll out changes from successful tests.
• Test, analyze, and optimize campaigns on Facebook, Twitter, Instagram, and other platforms.
• Analyze the vast amounts of data generated by experiments to develop models for optimization.
• Create dashboards for account managers using data analysis tools like Excel, Python, R, and SQL.

Requirements

• Bachelor’s Degree or higher from a top university in a quantitative subject (computer science, mathematics, engineering, or science).
• Fluency in English.
• 2+ years’ experience in top-tier management consulting, investment banking, private equity, or strategy/business operations for a fast-growing globally operating tech company.
• Exposure to one or more data analysis packages or databases such as SAS, R, SPSS, Python, VBA, SQL.
• Good numerical reasoning skills.
• Proficiency in Excel.
• Intellectual curiosity.

Preferred Qualifications

• Experience in digital marketing.
• Academic research experience.

What you’ll Need to Succeed

• Experience in data analysis and modeling.
• Strong analytical and problem-solving skills.
• Excellent communication and teamwork abilities.
• Ability to work independently and manage multiple projects simultaneously.

Company Culture

The Performance Marketing Team fosters a great learning environment where you will work closely with experts from a variety of backgrounds from all over the world. We believe in continuous improvement and encourage our team members to stay updated with the latest trends in data science, marketing, and technology.

Equal Opportunity Employer

At Agoda, we are committed to fostering an inclusive environment where everyone feels valued and respected. We are proud to be an equal opportunity employer and welcome applications from candidates of all backgrounds and orientations.