Jobs · Marketing · New York

Analyst, Pricing & Yield

Hearst Digital Marketing Services · New York, NY · Today
Marketing$66k/yrFull-time

About the role

Bring data to the center of smarter advertising decisions. As an Analyst, Pricing & Yield, you’ll transform sales and campaign data into actionable insights that help maximize revenue, improve operational efficiency, and deliver value for both advertisers and Hearst Magazines.

Key Responsibilities

  • Analyze sales, pricing, and inventory data to identify trends, opportunities, and risks that support revenue growth and optimize advertising yield.
  • Respond to pre-sale pricing requests by providing media math, pricing recommendations, and guidance that aligns advertiser objectives with company business rules.
  • Collaborate with Account Management and Client Success teams to ensure pricing processes, rate cards, and workflows support competitive, profitable deals.
  • Review insertion orders and media plans during the approval process to identify potential risks, ensure appropriate inventory reservation, and maintain healthy yield management practices.
  • Monitor campaign performance from pre-sale through post-sale, identifying revenue at risk and partnering with Campaign Management and Client Success teams to address delivery challenges.
  • Partner with Finance to balance operational insights with financial reporting needs and provide recommendations that support informed business decisions.
  • Develop and maintain reporting and dashboards using key data sources, including Salesforce, AdPoint, Google Ad Manager, and other advertising platforms.
  • Communicate findings and recommendations clearly to stakeholders across Revenue Operations, helping drive strategic discussions and continuous process improvements.

Qualifications

  • 1+ year of experience in advertising yield, pricing, analytics, or a related field; experience in media or digital advertising is preferred.
  • Strong analytical skills, with the ability to interpret data, identify trends, and translate insights into actionable recommendations.
  • Working knowledge of digital advertising, web analytics, audience measurement, and programmatic buying channels.
  • Proficiency with Microsoft Excel and Salesforce, along with experience using reporting or business intelligence tools.
  • Familiarity with advertising platforms such as Google Ad Manager (GAM), AdPoint, or similar order management systems is preferred.
  • Experience building media plans and supporting digital advertising campaigns is a plus.
  • Excellent written and verbal communication skills, including the ability to make complex concepts clear to stakeholders with varying levels of technical expertise.
  • A curious, detail-oriented, and adaptable approach, with the ability to thrive in a collaborative, fast-paced environment.

Benefits

  • Work with the Best: Collaborate with top-tier professionals across media, advertising, tech, fashion, lifestyle, and publishing, shaping the future of these dynamic industries.
  • Grow Your Skills: Unlock your potential with access to innovative training programs, immersive workshops, and exclusive industry events.
  • Work-Life Harmony: Enjoy the flexibility of hybrid work, empowering you to balance professional success with personal priorities.
  • Foster Connection & Belonging: Join our Employee Resource Groups and help create a welcoming workplace where everyone feels valued and empowered.
  • Wellness First: Prioritize your well-being with a comprehensive benefits package that includes medical, dental, and vision insurance from Day 1.
  • Plan for Your Financial Future: Enjoy competitive financial perks, including a 401(k) plan with a generous company match.

Pay

The base salary range for this role is $66,000-$80,000. This position is not eligible for bonus or commission compensation. Actual compensation will be determined based on experience, skills, qualifications, and location.

Schedule

This role is based in New York City and requires working in the office four days per week.

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