Analyst, Marketing

About the role

Nodal Exchange, the largest power futures exchange in North America, is a derivatives exchange providing price, credit and liquidity risk management to participants. Nodal Exchange is a leader in innovation, having introduced the world's largest sets of environmental and electric power futures and options contracts. All transactions on Nodal Exchange (power, environmental and natural gas) are cleared through its wholly owned subsidiary, Nodal Clear, using its award-winning portfolio margining methodology. As leaders in innovation, Nodal Exchange and Nodal Clear have built in-house most of the trading and clearing platforms that fuel our business. Nodal Exchange is part of the EEX Group which is in turn part of the Deutsche Börse Group.

This position will be reporting to the Manager, Marketing. Provides strategic and operational support across many areas of marketing including branding, corporate communications, advertising, events, market research & product marketing - with a particular focus on website design & development and digital & social media for Nodal Clear.

Responsibilities

• Developing channel program & plans for Nodal Clear social media, including managing day-to-day social media initiatives and activity for Nodal Clear across social media platform LinkedIn & YouTube, and monitors and assesses additional opportunities including Instagram, Facebook, X and others
• Monitoring incoming communication and direct messages to social media channels
• Monitoring EEX Group and collaborator social media to re-promote and / or respond
• Developing monthly content calendar, creating and scheduling social media posts and ensuring successful publication of all content
• Development and implementation of creative campaigns and cross-channel content for the social media channels
• Responsibility for success measurement, reporting and optimization of social media measures, as well as monitoring trends
• Working with Marketing Manager on website programs for Nodal Exchange, Nodal Clear websites (with special focus on Nodal Clear) including directing design and development partners on website initiatives
• Managing day-to-day website projects and copy & creative changes for Nodal across 3 sites
• Staging & producing website for design and development partners
• Working with various internal stakeholders to support new product launches, as well as, new technical, vendor, legal, regulatory, data, & other website projects and content updates
• Executing various digital marketing tactics including social, website, press releases, newsletter & email development

Qualifications

• Bachelor's degree or higher in marketing, business administration, or related field
• Minimum 5 years of experience in marketing or business experience
• Understanding of customer needs and services provided to them
• Strong communication skills and experience in customer service
• Direct contact with customers as well as internal and external stakeholders
• Independent, organized, and structured work style
• Able to work onsite during normal business hours
• Ability to work regular business hours onsite in Tysons Corner office
• Prolonged periods of sitting and/or standing at a desk
• Must be able to lift 15 pounds at times

Pay

$60,000 - $80,000 full time equivalent base salary, plus Annual Bonus