Analyst

About the role

Fan Connect is looking for an Analyst to provide internal strategic support and to manage external communication. This role will provide OM strategy teams with real-time marketplace insights to inform investment teams. The Analyst also leads in the development and implementation of sports-focused sponsorship and media strategies designed for clients to create customized multi-platform programs. Externally, Analysts manage relationships across the sports media and property marketplaces with the ultimate goal of maximizing partnership value.

Responsibilities

• Provide sports idea generation within agency team while facilitating client-facing sell-through
• Work with clients, networks, and leagues to develop custom integrations or alter existing elements to fit within overall program
• Aid in determination of optimal asset mix and branding elements within sponsorship proposals
• Employ strategies and tactics across multi-platform partnerships that deliver on KPIs
• Program execution, tracking, and valuation of cross-channel media and partnership activation
• Create and implement optimal media and sponsorship management processes including timeline tracking and internal/external approvals
• Support strategy teams with actionable insights across media channels
• Act as direct liaison between client and dedicated Fan Connect and dedicated OM investment teams
• Maintain budget trackers and flowcharts for internal and client-facing reporting
• Assist in ad hoc planning requests based on client briefs and new opportunities

Requirements

• Passion for sports is a must
• Experience working within sports marketing and/or media landscape
• Highly organized, with the ability to manage multiple lines of communication and prioritize many simultaneous deliverables
• 1+ years in the sports marketing/media industry, with an understanding of TV media and sponsorship (features, integrations, etc.)
• Extremely strong communicator, both written and verbal – in person and on conference calls
• Creative thinker who has the ability to develop unique ideas, solutions, and programs
• Strong background in client services and account management, program development

Schedule

Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager. Our objective is to increase this requirement over time, and many of our agencies as well as Omnicom’s corporate group already require five days of in-office attendance.