AI Operations & Enablement Lead – Marketing Center of Excellence (CoE)
Brunswick Corporation · Mettawa, IL · 1 mo ago
Management$118k–$174k/yrFull-time
Position Overview
We are seeking an AI Operations & Enablement Lead to join our Marketing Center of Excellence (CoE).
Essential Functions
Use Case Discovery & Solution Auditing (The Systems Thinker)
- Triage & Backlog Management
- Solution Review
- Feasibility Guardrails
Technical Prototyping & Agent Development (The Builder)
- Rapid Prototyping
- Production Integration
- Performance Monitoring
- AI Governance
Tactical Deployment & Brand Enablement (The Program Manager)
- Run Agile Sprints
- Playbook Creation
- Hands-on Hypercare
- Adoption
- Prompting
Required Qualifications
- Experience: 5–8 years blending Marketing Operations, Technical Program Management (TPM), Product Operations, or MarTech engineering.
- Recent Hands-On AI Building: Must have a proven track record of actively building with current AI tools within the past 12 months (e.g., custom agent orchestration, API-driven workflows, or multi-step LLM automations).
- Systems & Architecture Fluency: A strong conceptual grasp of how enterprise data flows, how APIs connect, and how AI overlays across a fragmented modern marketing stack.
- MarTech Familiarity: Solid working knowledge of enterprise CRMs, marketing automation platforms, and ad platforms (e.g., Salesforce, Adobe/Marketo, Google/Meta Ads infrastructure).
- The "Scrappy Translator" Mindset: Exceptional communication skills with the ability to explain complex LLM behaviors to a traditional brand manager, coupled with a self-directed work style that thrives on "figuring it out" in ambiguous environments.
What Success Looks Like in 6 Months
- Successfully audited our top 3 prioritized functional capability areas and established a clear, prioritized backlog of AI operational use cases.
- Built, tested, and deployed at least 4 custom AI workflows or agent solutions that compress marketing production time by 30% or greater.
- Built a foundational "Marketing AI Playbook" that allows teams to self-vet ideas before bringing them to the CoE.
- Achieved 40% active adoption across the top 3 prioritized initiatives, measured by weekly active users of deployed workflows.
Benefits
- Annual Discretionary Bonus
- Comprehensive and high-quality benefits offerings, including medical, dental, vision, paid vacation, 401k (up to 4% match), Health Savings Account (with company contribution), wellbeing program, product purchase discounts and much more.
About the Role
This is a unique, high-impact role that bridges the gap between abstract AI capabilities and real-world marketing execution. Operating as a centralized peer and partner to our regional brands and business units, you will be responsible for identifying high-value marketing use cases, prototyping and reviewing AI agent solutions, and physically deploying tactical automations that drive measurable efficiency.
Responsibilities
- Use Case Discovery & Solution Auditing (The Systems Thinker)
- Technical Prototyping & Agent Development (The Builder)
- Tactical Deployment & Brand Enablement (The Program Manager)
Requirements
- Experience: 5–8 years blending Marketing Operations, Technical Program Management (TPM), Product Operations, or MarTech engineering.
- Recent Hands-On AI Building: Must have a proven track record of actively building with current AI tools within the past 12 months (e.g., custom agent orchestration, API-driven workflows, or multi-step LLM automations).
- Systems & Architecture Fluency: A strong conceptual grasp of how enterprise data flows, how APIs connect, and how AI overlays across a fragmented modern marketing stack.
- MarTech Familiarity: Solid working knowledge of enterprise CRMs, marketing automation platforms, and ad platforms (e.g., Salesforce, Adobe/Marketo, Google/Meta Ads infrastructure).
- The "Scrappy Translator" Mindset: Exceptional communication skills with the ability to explain complex LLM behaviors to a traditional brand manager, coupled with a self-directed work style that thrives on "figuring it out" in ambiguous environments.
Qualifications
- Experience: 5–8 years blending Marketing Operations, Technical Program Management (TPM), Product Operations, or MarTech engineering.
- Recent Hands-On AI Building: Must have a proven track record of actively building with current AI tools within the past 12 months (e.g., custom agent orchestration, API-driven workflows, or multi-step LLM automations).
- Systems & Architecture Fluency: A strong conceptual grasp of how enterprise data flows, how APIs connect, and how AI overlays across a fragmented modern marketing stack.
- MarTech Familiarity: Solid working knowledge of enterprise CRMs, marketing automation platforms, and ad platforms (e.g., Salesforce, Adobe/Marketo, Google/Meta Ads infrastructure).
- The "Scrappy Translator" Mindset: Exceptional communication skills with the ability to explain complex LLM behaviors to a traditional brand manager, coupled with a self-directed work style that thrives on "figuring it out" in ambiguous environments.
Skills
- Experience: 5–8 years blending Marketing Operations, Technical Program Management (TPM), Product Operations, or MarTech engineering.
- Recent Hands-On AI Building: Must have a proven track record of actively building with current AI tools within the past 12 months (e.g., custom agent orchestration, API-driven workflows, or multi-step LLM automations).
- Systems & Architecture Fluency: A strong conceptual grasp of how enterprise data flows, how APIs connect, and how AI overlays across a fragmented modern marketing stack.
- MarTech Familiarity: Solid working knowledge of enterprise CRMs, marketing automation platforms, and ad platforms (e.g., Salesforce, Adobe/Marketo, Google/Meta Ads infrastructure).
- The "Scrappy Translator" Mindset: Exceptional communication skills with the ability to explain complex LLM behaviors to a traditional brand manager, coupled with a self-directed work style that thrives on "figuring it out" in ambiguous environments.
Benefits
- Annual Discretionary Bonus
- Comprehensive and high-quality benefits offerings, including medical, dental, vision, paid vacation, 401k (up to 4% match), Health Savings Account (with company contribution), wellbeing program, product purchase discounts and much more.