Advertising Coordinator - Philadelphia
Live! Casino & Hotel Philadelphia · Philadelphia, PA · 3 wk ago
MarketingFull-time
Why We Need Your Talents
The Advertising Coordinator is responsible for the overall coordination and on-property execution of advertising signage and collateral, ensuring brand consistency across all marketing materials to promote Live! Casino & Hotel Philadelphia in consumer-facing tactics and mediums.
Where You'll Make Your Impact
- Prepare proper documentation to open creative advertising job requests with in-house graphic designer and advertising agencies.
- Maintain and track design timelines, proofs, and approvals per department approval process.
- Ensure that agencies and designers have all the information and assets needed to start projects.
- Review and ensure brand guidelines, grammar, spelling, syntax, and accuracy to project requests are all met when proofs are available prior to distribution to project stakeholders.
- Assist with copywriting for promotional and advertising initiatives as directed.
- Coordinate signage and collateral deliveries.
- Coordinate and set up print and digital signage on property, billboard postings, and various advertising/media submissions.
- Assist in coordinating content creation for print pieces, digital signage, and social media purposes.
- Maintain signage map for all print and digital items.
- Communicate with external vendors on upcoming project requests and delivery timelines.
- Ensure the accuracy of all marketing and promotional campaigns and materials, including proper copy, branding, and disclaimer usage on all advertisements.
- Maintain and update the website content on a regular basis to ensure updated and relevant information is present for users.
- Assist in invoicing and setting up vendor information.
- Attend work events and functions as assigned.
- Perform all other job-related duties as assigned.
Skills To Help You Succeed
- Previous experience in advertising or marketing is a plus.
- Previous experience in casino/gaming or hospitality industry is preferred.
- Knowledge of creative programs like Adobe Creative Cloud is a plus.
- Knowledge of HTML/CSS, content, email, search, social, and mobile programming.
- Excellent organizational skills.
- Ability to solve complex problems.
- Ability to perform assigned duties under pressure.
- Ability to obtain Gaming License as required by the State Gaming Agency for the position.
- Accuracy in completing assigned duties in a timely manner.
- Ability to perform assigned duties in an interruptive environment.
- Ability to work in an office environment.
- Ability to be flexible with work schedule.
- Must be proficient in the use of modern office equipment and software packages, including personal computers, Microsoft Word, PowerPoint, and Excel.
Qualifications
- High School Diploma or GED.
- Bachelor’s Degree in Communications, Marketing, Advertising, or Business-related field preferred.
Physical Requirements
- Ability to stand and walk for extensive periods of time and move up and down steps daily.
- Ability to lift 20-30 pounds.
- Must be able to work all shifts and weekends/holidays as required.
- Exposed to alcohol, cigarette and cigar smoke, bright lights, and loud noises.
- Work in an environment where smoking is allowed.
- Need to walk up and down stairs to the Casino floor.
Life at Live!
24/7 high-energy casino with over 300,000 sq. ft of gaming and entertainment space and approximately 2,000 employees.