Admissions Counselor - New Mexico and Southwest US Region

About the role

The Admissions Counselor represents Adams State University at college fairs, high school visits, and other outreach activities. They work closely with high schools in New Mexico and the Southwest region, as well as other schools in the broader region. The role involves recruiting and counseling prospective students, maintaining communication with them, reviewing applications, coordinating recruitment events, building relationships with high school counselors, and providing general advising on admissions, financial aid, and academics.

Responsibilities

• Counsel prospective students throughout the admissions process.
• Conduct interviews and presentations with prospective students and their parents to identify their needs and interests, assist in overcoming objections, and create value of an Adams State education.
• Represent Adams State University at college fairs, day/night programs, student conferences, and other outreach events.
• Organize and conduct visits, classroom presentations, and recruitment activities at high schools in the assigned territory.
• Develop and maintain relationships with key stakeholders at high schools, including counselors, to assist students with the admissions, financial aid, and housing processes.
• Communicate with prospective students and families via phone, email, digital platforms, and written communication, employing innovative methods to connect and engage students.
• Advise students on degree programs, course selection, placement test interpretation, and other academic matters.
• Collaborate with campus departments (e.g., financial aid, academic areas, housing, and athletics) to support students throughout the admissions process.
• Provide financial aid counseling related to federal, state, and institutional aid, as well as private scholarships and student financial services.
• Coordinate and promote special events, such as counselor breakfasts/luncheons, application days, financial aid nights, student receptions, and campus visits.
• Assist with the planning and execution of on- and off-campus recruitment activities, including Discover Day, Grizz Bizz, group visits, New Student Orientation, and other programs.
• Evaluate the effectiveness of recruitment activities and report outcomes to the Assistant Director of Admissions Recruitment.
• Participate in campus training sessions, team meetings, and professional organizations.
• Help develop social media content and marketing materials for the Admissions department.
• Ensure compliance with NCAA rules and regulations in recruitment practices.
• Use Workday to track admissions application statuses and schedule appointments with Academic Advisors.
• Meet with prospective students prior to campus tours to answer questions and present information about the university.
• Perform other duties as assigned by the supervisor to ensure the success of the department.

Qualifications

• Bachelor’s degree in a relevant area (i.e., business, marketing, etc.).
• One to three years previous work experience.
• Valid driver’s license with a clean driving record.
• Experience in setting and achieving goals.
• Strong oral and written communication skills.
• Proficiency with software applications and technology such as Workday, MS Office Suites, and Google Suites.
• Strong organizational skills and the ability to multitask.
• Experience working with diverse, non-traditional, and underserved student populations in a supportive manner.
• Ability to treat others with respect, civility, and courtesy and to work honestly, effectively, and collegially with employees, students, and the community.
• Ability to interact respectfully and professionally with students, staff, and the community.
• Ability to travel in and around the assigned territory of New Mexico, Western Colorado, Arizona, and California.
• Ability to work flexible hours, including evenings and weekends.

Preferred Qualifications

• Initiative in developing new recruitment partnerships and opportunities.
• Experience working effectively both as a team member and independently.
• Ability to handle sensitive information with diplomacy and professionalism.
• Previous experience in higher education, particularly in an admissions or academic advising role.
• Experience in student advising.
• Bilingual in English/Spanish.

Priorities

• Reside in the assigned territory of New Mexico.
• Travel in and around the assigned territory of New Mexico, Western Colorado, Arizona, and California.

Salary and Benefits

The salary range for this position is $39,200-$47,000. In addition to salary, Adams State University offers a competitive benefits program including medical, dental, vision, disability insurance, flexible spending accounts, life insurance, and retirement savings plans. For detailed benefits information please visit our Human Resources Benefits Page.