Ad Operations Manager

About the role

We are seeking an Ad Operations professional with strong analytical skills and a deep understanding of performance marketing. The ideal candidate will excel at executing, optimizing, and scaling performance-based advertising campaigns while tailoring strategies to best fit each client’s goals. This role requires a blend of ad tech expertise, data analytics, and operational efficiency to drive measurable outcomes. You will be hands-on in campaign execution, leveraging machine learning and predictive analytics to improve decision-making, maximize efficiency, and boost ROI.

Key Responsibilities

• Grow and scale client accounts through strategic planning, continuous optimization, and efficient resource allocation.
• Act as a strategic partner to Sales and Customer Success teams, providing actionable insights that drive performance and retention.
• Own end-to-end campaign management, from client onboarding to full campaign lifecycle execution, with a focus on maximizing results and customer value.
• Leverage data-driven insights, machine learning models, and automation to enhance campaign performance and operational efficiency.
• Conduct A/B testing and performance analysis to uncover growth opportunities and refine optimization strategies.
• Monitor and mitigate risks related to ad fraud, invalid traffic, and other performance-impacting factors.
• Collaborate with Product and Engineering teams, providing structured feedback and strategic input on new features, product improvements, and workflow enhancements.

Requirements

• 3+ years of experience in performance mobile advertising, programmatic, or ad tech
• Deep knowledge of ad platforms, RTB, MMPs and programmatic trading.
• Proven experience managing high-budget ad campaigns with a strong focus on ROAS and revenue growth.
• Strong problem-solving, analytical, and strategic thinking abilities.

Benefits

• Competitive Compensation: $115,000 - $130,000 plus bi-annual bonus, depending on experience and location
• Comprehensive Benefits: Medical, Dental, and Vision coverage
• Unlimited PTO + 10 Sick Days + 13 Paid Holidays
• Paid Parental Leave (14 weeks Primary / 7 weeks Secondary)
• 401k & Retirement Planning
• Wellness Perks: Internet, cell phone, gym, and commuter stipends
• Hybrid Work Model: 3 days in the NYC office, or fully remote for US-based candidates
• Diverse & multicultural team, working with colleagues from all over the world
• Career Growth: The chance to make an impact at a company recognized by Fortune Magazine as one of America’s Top 500 Most Innovative Companies