Account Strategy Manager

Responsibilities

• Act as a high-performing executor and strategic consultant within your assigned portfolio.
• Design and launch comprehensive media plans across managed and self-service channels, serving as a primary technical advisor.
• Partner with Sales and Account Management to build data-centric media proposals that mirror client KPIs.
• Facilitate and lead meetings with advertisers and agencies, showcasing mastery in media tactics and campaign management.
• Utilize a thorough understanding of diverse media formats, including search, programmatic, CTV, social, digital OOH, and in-store activations.
• Regularly present performance data and optimization strategies to both internal teams and external partners.
• Maintain strict adherence to internal QA standards and SLAs to guarantee flawless campaign delivery.
• Identify and pitch strategic upsell opportunities to drive business growth and incremental spend.
• Maintain a professional executive presence when presenting growth strategies to key stakeholders and agencies.
• Cook up and lead cross-functional partnerships to ensure accurate campaign trafficking across various ad tech stacks.
• Proactively identify and resolve technical issues to maintain peak campaign performance.

Qualifications

• 3+ years of professional experience in digital media management or consulting, covering search, social, video, and programmatic.
• Expertise in digital performance metrics (ROAS, CPM, CPC, CTR) and the application of media math for campaign tuning.
• Demonstrated experience in client-facing roles with a knack for identifying risks and proposing solutions.
• Superior communication skills, both written and verbal, with a strong background in public speaking/presentations.
• Robust project management skills with the ability to handle high-pressure deadlines and shifting priorities.
• Ability to remain agile and effective in fast-paced, ambiguous corporate environments.
• Advanced proficiency in Microsoft Office (Excel, PowerPoint) and exposure to tools like Salesforce, JIRA, Tableau, or SQL.
• Specialized expertise in the programmatic landscape, specifically with DSPs, DMPs, and various ad exchanges.
• A history of successfully persuading advertisers to increase investment through data-backed media strategies.