Account Manager
TEGNA Inc. helps people thrive in their local communities by providing the trusted local news and services that matter most. With 64 television stations in 51 U.S. markets, TEGNA reaches more than 100 million people monthly across the web, mobile apps, streaming, and linear television. Together, we are building a sustainable future for local news.
About the role
The Account Manager supports Account Executives’ sales efforts by taking ownership of fulfillment so the AE can focus on client-facing activities, creating opportunities, and closing revenue. The Account Manager manages the day-to-day responsibilities of accounts to ensure proper implementation of their solutions, influences and drives sales by providing superior customer service and support across Broadcast Television and Digital, aiming at retaining clients and growing business. This role reports to the Sales Manager.
Responsibilities
- Provide support to assigned Account Executives on post-sale activity including campaign implementation, maintenance, and review.
- Daily interaction with existing advertising agencies and direct clients; maintain client schedules on television and digital, implement special projects and promotions.
- Work in tandem with Account Executives, Marketing Director, Research Director, and Creative Services to support client needs.
- Attend sales meetings and sales trainings to gain sales, product, and process information; keep abreast of company products and services to articulate to clients when appropriate.
- Partner with designated Account Executives in identifying new/incremental revenue based on campaign results.
- Assist designated Account Executives with maintenance of contracts, generating avails, traffic, make-goods, collections, and overall customer service.
- Regularly track clients’ audience delivery using ratings, impressions, client KPIs, and campaign fulfillment.
- Coordinate with the team to set up new customer accounts, contracts, order entry, and revisions.
Requirements
- 1-3 years of account management in a professional, fast-paced media sales environment.
- Track record of successfully retaining and growing clients.
- Knowledge of marketing solutions including broadcasting and digital advertising is preferred.
- Knowledge of Google Analytics and advertising solutions is highly desirable.
- Prior experience using CRM systems and MS Office suite.
- Able to make decisions and solve problems independently to support customer needs.
- Self-motivation and willingness to work as a team player are essential attributes.
- Demonstrate ability to be creative, flexible, and adapt to change with evolving priorities.
- Creative with the ability to work effectively as part of a team and independently.
- Detail-oriented with the ability to handle and prioritize multiple tasks to meet deadlines.
- Strong written and verbal communication skills, as well as strong organization and time management skills.
Benefits
- Comprehensive medical plan options for full and part-time employees through Blue Cross Blue Shield of Texas, as well as access to dental and eye care coverage.
- Fertility, surrogacy, and adoption assistance.
- Disability and life insurance.
- 401(k) program with 1% - 80% pre-tax contribution; company matches 100% of contributions up to the first 4% of pay, fully vested from day one.
- Nine free virtual doctor’s appointments with a physician through Teladoc for all employees and their eligible family members, regardless of participation in TEGNA medical plans.
- Twelve free annual therapy sessions with a licensed clinician through Spring Health.
- Generous Paid Time Off (PTO) benefit and nine paid holidays per year.
- Note: Some jobs are covered by a collective bargaining agreement, and thus some or all benefits may not apply.