Account Manager
Essential Responsibilities
- Be a strategic partner to our clients
- Serve as the day-to-day point of contact
- Manage client expectations and strategies from inception to delivery
- Build and maintain strong, long-lasting client relationships
- Develop trusted advisor relationships with key accounts, customer stakeholders and executive sponsors
- Ensure engagements maintain company margin goals
- Forecast and track key account metrics (e.g. quarterly sales results and annual forecasts)
- Establish and implement the Account Management department roadmap
- Client onboarding, support, adoption, advocacy, retention, renewals, and up-sells
- Foster collaboration within the team and across marketing verticals
- Manage client services outcomes to increase retention rates and reduce churns
- Partner with internal teams to effectively solve client problems and provide strategies
- Expand revenue in accounts through cross-selling and up-sell opportunities
- Own the client upsell and renewal process from end to end
- Achieve assigned upsell goals
- Influence client's lifetime value through customer satisfaction, loyalty, and overall NPS performance
- Drive new business growth through greater advocacy and reference-ability
- Lead client check-in calls & QBRs
- Manage client listening points through surveys, Executive Sponsor sync calls, exit surveys, and more
- Coach production teams through pre-call syncs, on-call feedback, post-call syncs, and consistent identification of growth opportunities for the entire account team
Required Qualifications
- 4+ years experience as an Account Manager, Key Account Manager, Sales Account Manager, or Account Executive in a digital marketing advertising agency supporting franchise clients
- A strong understanding of digital marketing channels such as Paid Search, SEO
- A drive to learn and grow in digital marketing knowledge and skills continually
- Experience with B2B & B2C clients
- Franchise or multi-location marketing experience
- Strong sales and client growth skills
- A proven ability to juggle multiple account management projects at a time
- A proven ability to build rapport with clients and problem-solve effectively
- A sharp attention to detail and strong organizational skills
- Excellent listening, negotiation, and presentation abilities
- A collaborative mindset to work effectively with internal teams and assist sales with presentations and proposals
- A proactive in identifying business development opportunities and maintaining industry knowledge
Benefits
- Full remote work setting
- Competitive salary base + commission & bonus
- Full comprehensive health, dental coverage, vision coverage
- Generous paid vacation and sick time including your birthday off & extra time off around major holidays
- Employee advancement and clear growth potential
- Company-sponsored professional development opportunities
About the Role
The Account Manager is responsible for developing and managing client relationships that promote retention, growth, and loyalty. This includes and is not limited to all Client Service activities and outcomes in the company relating to client retention, churn, growth, resigns, and up-sells.
Pay
Competitive salary base + commission & bonus
Schedule
Remote within the U.S.
Qualifications
4+ years experience as an Account Manager, Key Account Manager, Sales Account Manager, or Account Executive in a digital marketing advertising agency supporting franchise clients
A strong understanding of digital marketing channels such as Paid Search, SEO
A drive to learn and grow in digital marketing knowledge and skills continually
Experience with B2B & B2C clients
Franchise or multi-location marketing experience
Strong sales and client growth skills
A proven ability to juggle multiple account management projects at a time
A proven ability to build rapport with clients and problem-solve effectively
A sharp attention to detail and strong organizational skills
Excellent listening, negotiation, and presentation abilities
A collaborative mindset to work effectively with internal teams and assist sales with presentations and proposals
A proactive in identifying business development opportunities and maintaining industry knowledge
Skills
Strategic partnership with clients
Day-to-day client management
Client relationship building
Account management strategy development
Client service outcome management
Collaboration with internal teams
Client engagement forecasting and tracking
Account management roadmap establishment
Client onboarding and support
Client retention and churn reduction
Revenue expansion through cross-selling and up-selling
Upsell and renewal process management
Client satisfaction and loyalty influence
New business growth advocacy and reference-ability
Client check-in call and QBR leadership
Client listening point management
Production team coaching
Benefits
- Full remote work setting
- Competitive salary base + commission & bonus
- Full comprehensive health, dental coverage, vision coverage
- Generous paid vacation and sick time including your birthday off & extra time off around major holidays
- Employee advancement and clear growth potential
- Company-sponsored professional development opportunities
Why Ignite Visibility?
A collaborative environment focused on client success and career development
Full remote workforce with optional San Diego office
Two-time Landy Award Winner (Search Marketer of the Year & Best Paid Search Initiative)
Named Fastest-Growing Private Companies in San Diego (2016-2020)
Named Best Places to Work in San Diego 2017, 2020
Named Inc 5000 Fastest Growing Companies 2017-2022
An equal opportunity employer