Account Executive, WGBA
NBC 26 · Green Bay, WI · 3 wk ago
On-siteBusiness DevelopmentFull-time
About the role
As an Account Executive at WGBA in Green Bay, you'll connect businesses with customers through compelling multi-platform advertising campaigns. From broadcast television to cutting-edge digital strategies, you'll be the trusted advisor businesses turn to for growth.
Responsibilities
- Sell advertising solutions to local and regional businesses and advertising agencies
- Apply the Scripps Sales Process to analyze customer needs and create customized advertising solutions
- Facilitate customers' ability to leverage our full array of digital marketing options
- Independently prospect, secure appointments, perform needs analysis, develop solutions, present and close sales
- Serve as a trusted advisor with clients, providing best-in-class customer service and growing accounts
- Perform client services including media negotiations, presentation preparation, copy writing and collections
- Effectively manage your sales funnel using CRM systems and achieve key performance indicators
- Contribute to creative campaign development through client communication and concept creation
- Build and maintain strong client relationships, including entertaining prospective and existing clients
- Perform routine administrative functions including make-good resolution and CRM system updates
Requirements
- BS/BA in related discipline preferred or equivalent years of experience
- Generally 2+ years of proven sales success preferred
- Experience in strategic account management, broadcast ratings and digital execution preferred
- Driving required. Valid Driver's License, good driving record, and ability to provide proof of insurance with the company required
Qualifications
- Highly self-motivated and goal focused mindset
- Creative and innovative thinking
- Strong influencing, selling and upselling skills
- Effective teamwork and collaboration skills
- Strong analysis and data interpretation abilities
- Exceptional verbal and written communication skills
- Outstanding presentation abilities
- Strong time management and organizational skills
- Proficiency with Microsoft Office
- Working knowledge of Google Office and virtual conferencing platforms
Skills
- Microsoft Office proficiency
- Google Office proficiency
- Virtual conferencing platform proficiency
Benefits
- Extensive Scripps Sales Process training
- Uncapped sales commission
- Monthly allowance for mileage and cell phone
- Full medical, dental and vision benefits, as well as certain other health and wellness benefits
- Retail savings plan with company match
- Other key company benefits include disability accident insurance, hospital indemnity, critical illness, life insurance, AD&D, ID protection, pet discount program, and employee assistance program
Pay
Details about timing and conditions of benefits eligibility and other plan terms and conditions will be provided upon hire.
Schedule
Not specified