Account Executive - Public Relations
TruePoint Communications · Dallas, TX · 4 mo ago
Business DevelopmentFull-time
Responsibilities
- Serve as primary support for assigned client accounts. Work to develop into a stronger team role, eventually serving as a client lead
- Gain experience in client relations, strategy development, and execution. Have a general understanding of clients’ internal business, competitors and industry
- Learn marketing and delegation skills through development of interns
- Conduct media relations outreach in coordination with clients’ PR goals, targeting national, local and trade print, broadcast and online outlets
- Develop media relations materials such as pitches, media advisories and talk points
- Secure and coordinate media interviews, successfully facilitate incoming media inquiries
- Successfully coordinate and staff media events, with ability to proactively manage media
- Accurately report publicity results to internal leadership
- Maintain contact and build relationships with clients on a day-to-day basis, and assist with client management, meeting deadlines and budget expectations
- Write and edit high-quality materials, including media, messaging and marketing collateral
- Support in the development of strategic PR plans to meet clients’ business or marketing goals
- Develop and maintain systems for keeping accurate account of client deliverables
- Be accountable for the delivery of client work to account leads in an accurate and timely manner
Requirements
- Possess excellent writing, editing and presentation skills including the ability to write polished media and client materials
- Demonstrate proven media relation skills including the ability to consistently secure media results and independently manage media opportunities
- Demonstrate strategic thinking and the ability to effectively express concepts to clients and senior team members
- Interact professionally with high-level client executives, possess excellent interpersonal skills and demonstrate the ability to effectively report at client meetings
- Possess solid account management skills including the ability to lead and take ownership
- Be independent and work well on a team; proactively contribute recommendations to enhance results
- Detail-oriented and dedicated; proactive and enthusiastic with an ability to juggle multiple tasks and meet deadlines; a quick learner
- Interest in and regular consumption of local and national media (newspapers, magazines, blogs, podcasts, tv, radio) and social media channels. (Instagram, Facebook, TikTok, LinkedIn, X, etc.)
- Proficient in Microsoft Word, Excel, PowerPoint, Outlook, Canva and all social media platforms
Qualifications
- Bachelor's Degree; minimum 2 years related professional experience preferred
Benefits
- TruePoint operates in a hybrid work environment (3 days in office, 2 days remote)
- Offers competitive health benefits
- Profit-sharing bonus plan
- 401(k) with competitive matching
- Ongoing professional development
Pay
TBD
Schedule
Hybrid (3 days in office, 2 days remote)
Location
Based in Dallas, TX