Account Executive, Public Relations

About the role

The Inkhouse Account Executive (AE) is a critical role with responsibility for juggling multiple accounts and writing effectively across different mediums for varied audiences. This fast-paced, deadline-oriented role will be responsible for driving day-to-day media relations and working effectively as a member of key account teams. This person will be the lead media relations expert on their assigned accounts especially with top-tier press.

Location: This role is based in our Waltham, MA; San Francisco, CA; New York, NY; Seattle, WA or San Diego, CA office and follows a hybrid work model.

Accountabilities & Qualifications

• Execute media outreach across top-tier, trade, and niche outlets to secure high-impact coverage
• Holds account calls with media updates
• Draft, edit, and distribute press releases, bylines, contributed content, and other written materials aligned with client messaging
• Develop targeted, compelling media pitches tailored to individual outlets and journalists
• Manage editorial calendars
• Serve as a core social media practitioner, developing platform-specific content and maintaining brand voice across channels
• Conceptualize creative social media ideas and recommend amplification strategies to extend the reach of earned media wins
• Prepares briefing sheets in advance of press/analyst calls and meetings
• Fully informed on all industry and client news
• Use HARO and ProfNet to identify relevant opportunities
• Stay fully informed on client business updates, competitive landscape, and broader industry trends to inform strategy and outreach
• Monitor and analyze PR, media, and social trends, proactively applying insights to client programs
• Manage multiple deadlines and workstreams across accounts while maintaining high attention to detail
• Support onboarding and training of new team members, sharing best practices and contributing to team development

Essential Skills

• 3 –5 years of progressive experience in PR
• Experience in B2B, healthcare or consumer technology
• Must be passionate and interested in working on tech accounts, demonstrating enthusiasm and expertise
• Excellent written and verbal communication skills, with a talent for crafting compelling stories, pitches and professional client correspondence
• Savviness and creativity in media relations and pitching, speaking opportunities and award submissions with the capability to identify new targets and thoughtful angles until the story lands
• Able to communicate clearly, effectively and with confidence, both verbally and in writing, with varying levels of staff, clients and the media, and is comfortable thinking on their feet
• A demonstrated track record handling multiple client accounts simultaneously, working quickly and meeting deadlines in a fast-paced environment

Pay

Salary Range: $65,000-$80,000 (commensurate with skills and experience)

Schedule

#LI-KM1

#LI-Hybrid

Company Information

We're part of Orchestra, the first communications company built for today’s media landscape. Since 2022, it’s acquired nine firms, including: BerlinRosen, Civitas Public Affairs Group, Derris, Glen Echo Group, Inkhouse, M18, Message Lab, Onward and Small Girls PR. It also launched Brightmode, a talent acquisition firm for your communication professionals. Learn more at: www.orchestraco.com.

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