Account Executive, Paid Social & Social Intelligence
for section headings (e.g. About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule). The instruction says use for section headings (e.g. About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule). So we need to map content to those headings. Likely we should have sections: About the role (maybe "About The Role"), Responsibilities (What You’ll Do), Requirements/Qualifications/Skills (What You’ll Need), Benefits (maybe not present), Pay (Pay Range), Schedule (not present). Also maybe "About Ogilvy" and "About WPP" and "OGILVY HEALTH" are not required headings; they might be considered boilerplate? The instruction says remove cookie/navigation/legal/EEO/equal-opportunity/scam-warning boilerplate, duplicated lines, and application instructions. The "About Ogilvy", "About WPP", "OGILVY HEALTH" sections are descriptive about company; they might be considered not boilerplate but could be kept? The instruction says preserve ALL substantive information; do NOT invent or summarize away detail. So we should keep those descriptive paragraphs as
maybe without heading? But we need to use headings only for specified sections. Could we just output paragraphs without headings for those? The instruction: "use
for section headings (e.g. About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule)." It doesn't forbid other headings, but says use for section headings (e.g...). Likely they expect we only use those headings for the sections we include. For other content like company overview, we could just put in
without heading. However they said "Do NOT repeat the job title as a heading (the page already shows it) and do NOT put Job ID / requisition numbers as headings — fold minor metadata into a short
or drop it." So we can include company overview as paragraphs. We need to remove boilerplate like EEO etc. At the end there is EEO statement and accommodation contact. Remove that. Also remove "Careers ← Back to Careers" etc. We need to preserve all substantive information: company description, role description, responsibilities, requirements, support, pay range. We should not include Benefits section because not specified. No Schedule. Thus sections: About the role (maybe we can use heading "About the role") with content from "About The Role". Responsibilities (What You’ll Do). Requirements (What You’ll Need). Qualifications? Could combine with Requirements. Skills maybe part of Requirements. Pay (Pay Range). Possibly also "How We’ll Support You" could be a section like "Benefits"? But not exactly benefits; it's about support. Could be considered "Benefits"? Not exactly. The instruction says include a section ONLY when the posting has real, specific content for it — never emit a heading followed by filler/placeholder text. So we could add a section "How We’ll Support You" but not in the list of allowed headings? The allowed headings list includes Benefits, Pay, Schedule etc. It says use
for section headings (e.g. About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule). The "e.g." suggests those are examples, not exhaustive. So we could add other headings like "How We’ll Support You". But to be safe, we could map that to "Benefits"? Not accurate. Better to include as its own heading, still using . The instruction didn't forbid other headings; just said use for section headings (e.g...). So we can use for any section heading.
Thus produce:
About the role
for section headings (e.g...). So we can use for any section heading.
Thus produce:
About the role
About the role
... (the About The Role paragraph)
Responsibilities
- ... each bullet from What You’ll Do
Requirements
- ... each bullet from What You’ll Need
How We’ll Support You
... (the How We’ll Support You paragraph)
Pay
Pay Range $45,000—$100,000 USD
We may also include company overview paragraphs before sections: About Ogilvy, About WPP, OGILVY HEALTH. Could be separatewithout heading. We must not include duplicated lines. Ensure we preserve all substantive info from What You’ll Do and What You’ll Need. Let's extract What You’ll Do bullet points: From text: Paid Social & Digital Campaign Execution & Media Operations - Campaign Setup & Media Buying: Assist in building, launching, trafficking, and managing paid social media campaigns across self-serve ad platforms (e.g., Meta Ads Manager, LinkedIn Campaign Manager, TikTok, Reddit, Pinterest, etc.) and support activation and coordination across digital media channels such as GOOH (Digital OOH), Programmatic, Search, Direct Partnership and Sponsorships. - Audience & Targeting Strategy: Assist in building and implementing compliant audience targeting parameters tailored to healthcare stakeholders (HCPs, patients, caregivers) in alignment with platform policy and healthcare privacy regulations. - Medical/Legal/Regulatory (MLR) Compliance: Ensure all paid social assets, ad copy, and targeting parameters comply with brand guidelines, platform policies, and FDA/MLR regulatory requirements. - Generative Impact & GEO (Generative Engine Optimization) - AI Search Visibility Tracking: Support Ogilvy’s Generative Impact offering by tracking, analyzing, and measuring brand visibility, sentiment, and share of voice across generative AI search engines and LLM platforms (e.g., ChatGPT, Perplexity, Gemini, Google AI Overviews). - GEO Insight Generation: Identify prompt opportunities, content gaps, and source citation trends in AI-generated responses to help optimize healthcare brand discovery. - Search-Social Integration: Connect paid social strategy with GEO insights to ensure brand messaging is aligned across both social feeds and AI discovery platforms. - Social Intelligence, Analytics & Listening - Data Aggregation & Performance Reporting: Extract performance metrics across paid social campaigns and aggregate data to build weekly, monthly, and post-campaign analytical reporting decks. - Social Intelligence & Listening: Utilize enterprise social listening tools (e.g., Brandwatch, YouScan, Quid, Sprinklr) to monitor share of voice, emerging disease-state conversation trends, competitor paid activity, and audience sentiment. - Dashboard Management: Maintain and update client analytics dashboards and reporting templates to ensure data accuracy and real-time visibility into KPI performance. - Client Relations - Paid Media & Analytics Advisory: Interact directly with clients to answer technical questions regarding paid media execution, social listening findings, platform algorithm updates, and GEO trends. - Cross-Functional Collaboration: Partner with internal creative, strategy, media planning, and account management teams to optimize creative ad assets based on real-time performance data and social listening insights. We need to convert each top-level bullet into
- but not required; we could keep as part of same
- with semicolons. Simpler: each top-level bullet as
- with its subpoints separated by commas or semicolons inside. Similarly What You’ll Need bullet points: - Experience: 1–2 years hands on in paid social media execution, social listening, or marketing analytics—preferably within an advertising agency or healthcare/pharmaceutical environment. - Paid Social & Media: Direct experience trafficking campaigns inside self-serve ad platforms (Meta Ads Manager, LinkedIn Campaign Manager, TikTok Ads Manager, etc.). - Search: Hands on experience supporting paid search campaigns in Google Ads, including keyword research, campaign and ad group setup, ad trafficking and quality assurance, negative keyword management, budget pacing, bid and performance optimization, and reporting. - Analytics, Listening & GEO: Familiarity with enterprise social listening/reporting platforms (e.g., Sprinklr, Brandwatch, YouScan, NetBase Quid, Google Analytics, advanced Excel/Google Sheets). - Strong interest in Generative Engine Optimization (GEO), AI search platforms (ChatGPT, Perplexity, Gemini), and prompt monitoring. - Self-motivation, strong organizational skills, attention to detail and excellent time management skills. - Healthcare Knowledge: Understanding of pharmaceutical/healthcare marketing, MLR review processes, and healthcare privacy/compliance guidelines is highly desirable. We'll output each as
- .
Now company overview paragraphs: About Ogilvy, About WPP, OGILVY HEALTH: WE INSPIRE PEOPLE AND BRANDS TO IMPACT THE WORLD. We'll keep them as separate
paragraphs. We must remove boilerplate like "At Ogilvy, our people are at the heart..." after Pay Range? Actually after Pay Range there is a paragraph about Ogilvy's mission etc. That's also company description; we should keep it as substantive? It's more about mission; could keep as
. But it's after Pay Range and before EEO. We'll keep it as a paragraph maybe under a heading "About Ogilvy"? But we already have About Ogilvy earlier. Could combine. However to avoid duplication, we could keep the earlier About Ogilvy paragraph and later mission paragraph as separate
. It's fine. We must remove EEO statement and accommodation contact. Now produce HTML fragment. Let's craft:
About Ogilvy ...
About WPP ...
OGILVY HEALTH: WE INSPIRE PEOPLE AND BRANDS TO IMPACT THE WORLD ...
Then sections. Make sure no extra whitespace issues. Let's write the About Ogilvy paragraph: "Ogilvy has been creating impact for brands through iconic, culture-changing, value-driving ideas since the company was founded by David Ogilvy more than 75 years ago. It builds on that rich legacy through Borderless Creativity—innovating at the intersection of intelligence, imagination and influence, with experts across advertising, sports & entertainment, PR & social, consulting, and health collaborating seamlessly across more than 120 offices spanning 90 countries. Ogilvy was named Network of the Year at the 2026 Cannes Lions International Festival of Creativity and ranks as the #1 global agency network for creative excellence and effectiveness by WARC for the fourth consecutive year, signifying its ability to deliver creative solutions that drive unreasonable impact for clients and communities. Ogilvy is part of WPP, the trusted growth partner for the world's leading brands. Powered by exceptional talent and our agentic marketing platform WPP Open, WPP unites cutting-edge media intelligence and data solutions, creativity, production, enterprise solutions and expert strategic counsel. For more information, visit Ogilvy.com, and follow us on LinkedIn, X, Instagram, and Facebook." About WPP paragraph: "WPP is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit WPP.com." OGILVY HEALTH paragraph: "Guided by this vision, Ogilvy Health, part of WPP, combines borderless creativity, scientific precision and cultural fluency to build healthcare’s most influential movements. We drive measurable impact and category-defining growth for brands